online advertising platform
C4104
concept
An online advertising platform is a digital system that enables businesses to create, manage, target, and optimize ads across websites, apps, and other online channels to reach specific audiences and achieve marketing goals.
All labels observed (30)
| Label | Occurrences |
|---|---|
| online advertising platform canonical | 8 |
| advertising technology company | 5 |
| advertising technology platform | 3 |
| digital advertising company | 3 |
| ad management platform | 2 |
| ad tech company | 2 |
| ad-serving platform | 2 |
| advertising platform | 2 |
| online advertising service | 2 |
| programmatic advertising platform | 2 |
| Advertising technology company | 1 |
| Google Marketing Platform product | 1 |
| Programmatic advertising platform | 1 |
| ad exchange | 1 |
| ad tech product | 1 |
| advertising technology product | 1 |
| digital advertising platform | 1 |
| display advertising platform | 1 |
| online advertising network | 1 |
| online advertising product | 1 |
| online advertising tool | 1 |
| pay-per-click advertising pioneer | 1 |
| programmatic advertising tool | 1 |
| publisher ad monetization service | 1 |
| publisher monetization solution | 1 |
| real-time bidding marketplace | 1 |
| search advertising company | 1 |
| search advertising platform | 1 |
| self-serve advertising tool | 1 |
| video_advertising_platform | 1 |
Instances (35)
| Instance | Via concept surface |
|---|---|
| Invisibly | advertising technology company |
| Specific Media Group | advertising technology company |
| BrightRoll | video_advertising_platform |
| Gemini | — |
| DART for Publishers | — |
| DART for Advertisers | — |
| Google Ad Manager | advertising technology platform |
| Google Shopping | online advertising product |
| Campaign Manager 360 | ad management platform |
| DoubleClick Bid Manager | — |
|
keyword planner
surface form:
Keyword Planner
|
online advertising tool |
| AdMob | online advertising service |
| Microsoft Advertising | — |
| Amazon Ads | advertising platform |
| Transparent Ad Marketplace | advertising technology product |
| Connections Marketplace | advertising technology platform |
| REA Group | digital advertising company |
| Telaria | ad tech company |
|
MGNI
surface form:
Magnite, Inc.
|
advertising technology company |
| TikTok Ads Manager | advertising platform |
| GoTo.com | pay-per-click advertising pioneer |
|
Gil Elbaz
surface form:
Google AdSense
|
— |
| Epsilon | digital advertising company |
| LinkExchange | online advertising network |
|
Zach Weinberg
surface form:
Invite Media
|
advertising technology company |
| DFA | — |
| Google Ads | — |
| Google Ad Exchange | ad exchange |
| Xandr | Advertising technology company |
| FreeWheel | ad tech company |
| Amazon Publisher Services | advertising technology platform |
| Opera Ads | digital advertising platform |
| Magnite | advertising technology company |
| PubMatic | digital advertising company |
| Overture Services | search advertising company |