marketingStrategy
P13750
predicate
Indicates the approach or plan an entity uses to promote, position, and sell its products or services to a target audience.
Aliases (5)
- hasMarketingStrategy ×8
- marketingApproach ×5
- merchandisingStrategy ×2
- salesStrategy ×2
- usedMarketingStrategy ×2
Sample triples (37)
| Subject | Object |
|---|---|
| Alien Fresh Jerky store | roadside novelty ("marketingApproach") → |
| Alien Fresh Jerky store | theme-based retail ("marketingApproach") → |
| Apple Macintosh Performa series | bundled software and peripherals tailored to retailers ("salesStrategy") → |
| Bath & Body Works | frequent promotions ("hasMarketingStrategy") → |
| Bath & Body Works | seasonal product launches ("hasMarketingStrategy") → |
| Bath & Body Works | semi-annual sales ("hasMarketingStrategy") → |
| CoverGirl | celebrity endorsements → |
| CoverGirl | print advertising → |
| CoverGirl | social media campaigns → |
| CoverGirl | television advertising → |
| Curtis Howe Springer | health and wellness claims → |
| Curtis Howe Springer | religious appeals → |
| Edsel | heavily hyped pre-launch advertising ("marketingApproach") → |
| Edsel | nationwide teaser campaign ("marketingApproach") → |
| GM Motorama | brand image building → |
| GM Motorama | mass public exhibition → |
| Intel Inside | cooperative advertising → |
| Intel Inside | ingredient branding → |
| KKW Beauty | social media–driven marketing → |
| Moto G | online-focused distribution ("salesStrategy") → |
| Not-a-Flamethrower | tongue-in-cheek ("marketingApproach") → |
| Performa | heavy use of bundled software for differentiation → |
| Performa | model variants customized for specific retailers → |
| Schaefer Brewing Company | music and cultural event sponsorship ("hasMarketingStrategy") → |
| Schaefer Brewing Company | radio advertising ("hasMarketingStrategy") → |
| Schaefer Brewing Company | sports event sponsorship ("hasMarketingStrategy") → |
| Schaefer Brewing Company | television advertising ("hasMarketingStrategy") → |
| Sears Grand | broad assortment of general goods ("merchandisingStrategy") → |
| Sears Grand | one-stop shopping ("merchandisingStrategy") → |
| Songs of Innocence | free release in collaboration with Apple → |
| T-Mobile US | Un-carrier → |
| The Cloverfield Paradox | Announced and released on the same day via Netflix after a Super Bowl commercial → |
| The Saga Continues... | radio singles promotion ("hasMarketingStrategy") → |
| William Wrigley Jr. | extensive outdoor and print advertising for gum ("usedMarketingStrategy") → |
| William Wrigley Jr. | premiums and giveaways to promote gum sales ("usedMarketingStrategy") → |
| Yeezy | hype-driven drops → |
| Yeezy | scarcity-based releases → |