Life's Good
E86508
Life's Good is the well-known marketing slogan used by South Korean electronics company LG to promote its brand and products.
Statements (38)
| Predicate | Object |
|---|---|
| instanceOf |
advertising slogan
→
brand slogan → marketing slogan → |
| associatedCompanyHeadquarters |
Seoul
→
South Korea NERFINISHED → |
| associatedWithLogo |
LG logo
→
|
| brandPositioning |
consumer-friendly
→
human-centered technology → optimistic → |
| countryOfOriginOfBrandOwner |
South Korea
→
|
| hasShortForm |
LG
NERFINISHED
→
|
| hasTheme |
comfort and convenience from technology
→
enjoyment of everyday life → |
| language |
English
→
|
| marketingMessage |
life enhancement through technology
→
positive lifestyle association → |
| owner |
LG Corporation
NERFINISHED
→
|
| promotes |
LG brand
→
LG products → |
| sloganFor |
LG
NERFINISHED
→
LG Corporation NERFINISHED → LG Electronics NERFINISHED → |
| targetAudience |
electronics consumers
→
global consumers → |
| usedAs |
campaign slogan
→
corporate tagline → product tagline → |
| usedBy |
LG Electronics marketing department
→
LG advertising agencies → |
| usedByIndustry |
consumer electronics industry
→
home appliances industry → telecommunications equipment industry → |
| usedIn |
corporate branding materials
→
online advertisements → outdoor advertising → print advertisements → product packaging → television commercials → |
Referenced by (1)
| Subject (surface form when different) | Predicate |
|---|---|
|
LG Electronics
→
|
slogan |