|
"Don’t Tread on Me" (associated naval ensign)
|
"Don’t Tread on Me"
→
|
|
"This We'll Defend"
|
United States Army
("mottoOf")
→
|
|
"This We'll Defend"
|
United States Army
("mottoOf")
→
|
|
.pw
|
The Professional Web
("slogan")
→
|
|
100th Infantry Battalion
|
Remember Pearl Harbor
→
|
|
11th Armored Cavalry Regiment
|
Allons
→
|
|
11th Armored Cavalry Regiment
|
Allons
→
|
|
11th Marine Regiment
|
Semper Fidelis
→
|
|
12th Man
|
Standing ready
→
|
|
12th arrondissement of Paris
|
Urbs et orbis (shared with Paris)
→
|
|
16 Air Assault Brigade Combat Team
|
Ready for Anything
→
|
|
160th SOAR
|
Night Stalkers Don't Quit
→
|
|
160th Special Operations Aviation Regiment
|
Night Stalkers Don't Quit
→
|
|
16th Combat Aviation Brigade
|
Born in Battle
→
|
|
17th Field Artillery Brigade
|
Thunderbolts
→
|
|
1840 United States presidential election
|
Tippecanoe and Tyler Too
("campaignSlogan")
→
|
|
1878 Exposition Universelle
|
Exposition Universelle de 1878
→
|
|
1920 Summer Olympics
|
Citius, Altius, Fortius
→
|
|
1924 Winter Olympics
|
Citius, Altius, Fortius
→
|
|
1928 United States presidential election
|
A Chicken in Every Pot and a Car in Every Garage
("campaignSlogan")
→
|
|
1930 British Empire Games
|
Humanity, Equality, Destiny
→
|
|
1932 Summer Olympics
|
Citius, Altius, Fortius
→
|
|
1936 Summer Olympics
|
Ich rufe die Jugend der Welt
→
|
|
1948 Summer Olympics
|
Austerity Games
→
|
|
1948 United States presidential election
|
Give 'Em Hell, Harry!
("campaignSlogan")
→
|
|
1952 Summer Olympics
|
None officially adopted
→
|
|
1954 British Empire and Commonwealth Games
|
United in Strength
→
|
|
1956 Summer Olympics
|
“Citius, Altius, Fortius”
→
|
|
1960 Summer Olympics
|
Città Eterna
→
|
|
1962 World’s Fair
|
Living in the Space Age
→
|
|
1962 World’s Fair
|
Showcase of the Space Age
("slogan")
→
|
|
1964 Summer Olympics
|
The World United in Peace
→
|
|
1964 Winter Olympics
|
A Time to Remember
→
|
|
1966 Meredith March Against Fear
|
March Against Fear
→
|
|
1968 Summer Olympics
|
Everything is possible with peace
→
|
|
1968 United States presidential election
|
Nixon's the One
("campaignSlogan")
→
|
|
1970 British Commonwealth Games
|
Friendly Games
→
|
|
1972 Summer Olympics
|
Die Heiteren Spiele
("slogan")
→
|
|
1972 Summer Olympics
|
The Happy Games
→
|
|
1976 Summer Olympics
|
Terre des Hommes
→
|
|
1980 Summer Olympics
|
Games of the New World
→
|
|
1980 Winter Olympics
|
Miracle on Ice (informal association)
→
|
|
1982 Commonwealth Games
|
The Friendly Games
→
|
|
1984 Summer Olympics
|
Play a Part in History
→
|
|
1984 Super Bowl commercial
|
On January 24th, Apple Computer will introduce Macintosh. And you'll see why 1984 won't be like '1984'.
("slogan")
→
|
|
1988 Summer Olympics
|
Harmony and Progress
→
|
|
1988 Winter Olympics
|
Coming Together in Calgary
→
|
|
1992 Summer Olympics
|
Friends for Life
→
|
|
1992 United States presidential election
|
It's the economy, stupid
("campaignSlogan")
→
|
|
1992 Winter Olympics
|
Savour the Games
→
|
|
1994 Commonwealth Games
|
Catch the Spirit
→
|
|
1994 Winter Olympics
|
Come Together in Lillehammer
→
|
|
1994 Winter Paralympics
|
Equality. Unity. Friendship.
→
|
|
1996 Summer Olympics
|
The Celebration of the Century
→
|
|
1998 Commonwealth Games
|
Games of the New Millennium
("slogan")
→
|
|
1998 Commonwealth Games
|
Humanity – Equality – Destiny
→
|
|
1998 Winter Olympics
|
Snowlets from the Heart of the World
→
|
|
1st Battalion, 1st Marines
|
Ready to Fight
→
|
|
1st Battalion, 7th Marines
|
First to Fight
→
|
|
1st Brigade Combat Team, 101st Airborne Division
|
Bastogne
→
|
|
1st Combat Engineer Battalion
|
First In, Last Out
→
|
|
1st Commando Regiment
|
Strike Swiftly
→
|
|
1st Hussars
|
Today Not Tomorrow
→
|
|
1st Marine Aircraft Wing
|
“The First and the Finest”
→
|
|
1st Marine Division
|
No Better Friend, No Worse Enemy
→
|
|
1st Marine Division (United States)
|
No Better Friend, No Worse Enemy
→
|
|
1st Marine Logistics Group
|
Victory Through Logistics
→
|
|
1st Marine Regiment
|
Primus
→
|
|
1st Ranger Battalion
|
Rangers Lead the Way
→
|
|
1st Reconnaissance Battalion
|
Swift, Silent, Deadly
→
|
|
1st Tank Battalion
|
Steel on Target
→
|
|
2000 Summer Olympics
|
Share the Spirit
→
|
|
2002 Commonwealth Games
|
The Spirit of Friendship
→
|
|
2002 Winter Olympics
|
Light the Fire Within
→
|
|
2003 World Championships in Athletics
|
Paris 2003 Saint-Denis
→
|
|
2004 Summer Olympics
|
Welcome Home
→
|
|
2006 Commonwealth Games
|
United by the Moment
→
|
|
2006 FIFA World Cup
|
A time to make friends
("slogan")
→
|
|
2006 Winter Olympics
|
Passion lives here
→
|
|
2006 Winter Paralympics
|
Passion lives here
→
|
|
2008 Summer Olympics
|
One World, One Dream
→
|
|
2010 Commonwealth Games
|
Come out and play
→
|
|
2010 FIBA World Championship
|
World's Got Game
("slogan")
→
|
|
2010 United States census
|
"It's In Our Hands"
("slogan")
→
|
|
2010 United States census
|
"What We Do Today Shapes Our Tomorrow"
("slogan")
→
|
|
2010 Winter Olympics
|
Des plus brillants exploits
→
|
|
2010 Winter Olympics
|
With Glowing Hearts
→
|
|
2012 Summer Olympics
|
Inspire a generation
→
|
|
2013 Boston Marathon bombing
|
Boston Strong
("sloganAssociated")
→
|
|
2014 Commonwealth Games
|
People Make Glasgow
→
|
|
2014 FIBA Basketball World Cup
|
In Your Hands
("slogan")
→
|
|
2014 Winter Olympics
|
Hot. Cool. Yours.
→
|
|
2016 Summer Olympics
|
A New World
("slogan")
→
|
|
2016 Winter Youth Olympics
|
Go beyond. Create tomorrow.
→
|
|
2018 Commonwealth Games
|
Share the Dream
→
|
|
2018 Winter Olympics
|
Passion. Connected.
→
|
|
2019 Global Climate Strike
|
Our house is on fire
("slogan")
→
|
|
2019 Global Climate Strike
|
System change not climate change
("slogan")
→
|
|
2019 Global Climate Strike
|
There is no Planet B
("slogan")
→
|
|
2020 Summer Olympics
|
United by Emotion
→
|
|
2020 United States census
|
Shape your future. START HERE.
("slogan")
→
|
|
2021 Myanmar anti-coup protests
|
Reject the Military Coup
("slogan")
→
|
|
2021 Myanmar anti-coup protests
|
Save Myanmar
("slogan")
→
|
|
2021 Myanmar anti-coup protests
|
We Want Democracy
("slogan")
→
|
|
2022 Commonwealth Games
|
Games for Everyone
→
|
|
2022 Winter Olympics
|
Together for a Shared Future
→
|
|
2022 Winter Paralympics
|
Together for a Shared Future
→
|
|
2024 Summer Olympics
|
Games Wide Open
→
|
|
20th Century Fox
|
A News Corporation Company
("hasMotto")
→
|
|
21 SAS
|
Who Dares Wins
→
|
|
21st Space Wing
|
First in Space
→
|
|
23 SAS
|
Who Dares Wins
("hasMotto")
→
|
|
26th Marine Expeditionary Unit
|
Ready and Forward
→
|
|
26th of July Movement
|
Patria o Muerte
("slogan")
→
|
|
28th Infantry Division
|
Fire and Movement
→
|
|
28th Infantry Division
|
Roll On
→
|
|
2nd Battalion, 1st Marines
|
Ready for All, Yielding to None
→
|
|
2nd Battalion, 4th Marines
|
The Magnificent Bastards
→
|
|
2nd Battalion, 5th Marines
|
motto
("mottoLabel")
→
|
|
2nd Battalion, 7th Marines
|
Ready for All, Yielding to None
→
|
|
2nd Battalion, Parachute Regiment
|
Ready for Anything
("mottoTranslation")
→
|
|
2nd Battalion, Parachute Regiment
|
Utrinque Paratus
→
|
|
2nd Brigade Combat Team, 101st Airborne Division
|
Strike
→
|
|
2nd Commando Regiment
|
Foras Admonitio
→
|
|
2nd Marine Division
|
Follow Me
→
|
|
2nd Marine Tank Battalion
|
“Second to None”
→
|
|
2nd Ranger Battalion
|
Rangers Lead the Way
→
|
|
2nd Squadron, 11th Armored Cavalry Regiment
|
Allons
→
|
|
30th Space Wing
|
In Omnia Paratus
→
|
|
3rd Battalion, 5th Marines
|
Get Some
→
|
|
3rd Battalion, 7th Marines
|
Semper Fidelis
→
|
|
3rd Battalion, Parachute Regiment
|
Ready for Anything
("mottoTranslation")
→
|
|
3rd Battalion, Parachute Regiment
|
Utrinque Paratus
→
|
|
3rd Brigade Combat Team, 101st Airborne Division
|
“Ne Desit Virtus”
→
|
|
3rd Canadian Infantry Division
|
We Lead, Others Follow
→
|
|
3rd Infantry Division
|
Rock of the Marne
→
|
|
3rd Marine Aircraft Wing
|
“Third MAW – Forward, Faithful, Focused”
→
|
|
3rd Marine Division
|
Fidelity, Valor, Honor
→
|
|
3rd Marine Logistics Group
|
In Omnia Paratus
→
|
|
3rd Ranger Battalion
|
Rangers Lead the Way
→
|
|
3rd U.S. Infantry Regiment (The Old Guard)
|
Noli Me Tangere
→
|
|
42nd Infantry Division
|
Rainbow
→
|
|
442nd Regimental Combat Team
|
Go for Broke
NERFINISHED
→
|
|
460th Space Wing
|
(information not specified)
→
|
|
4th Battalion, Parachute Regiment
|
Utrinque Paratus
→
|
|
4th Brigade Combat Team, 101st Airborne Division
|
Currahee
→
|
|
4th Infantry Division (United States)
|
Steadfast and Loyal
NERFINISHED
→
|
|
4th Marine Division
|
The Fighting Fourth
→
|
|
50th Space Wing
|
Master of Space
→
|
|
51st Battalion, Far North Queensland Regiment
|
Ducit Amor Patriae
→
|
|
51st Battalion, Far North Queensland Regiment
|
Love of country leads me
("mottoTranslation")
→
|
|
528th Sustainment Brigade (Special Operations) (Airborne)
|
We Support to the Utmost
→
|
|
555th Engineer Brigade
|
Sustinere et Docere
("hasMotto")
→
|
|
5th Marine Regiment
|
Make Peace or Die
→
|
|
62nd Medical Brigade
|
“Care with Compassion”
→
|
|
6th Marines
|
Keep Moving
→
|
|
7th Armoured Division
|
Desert Rats (informal)
→
|
|
7th Infantry Division (Light)
|
Hourglass Division motto lineage (7th Infantry Division)
→
|
|
7th Infantry Division (United States)
|
Light, Silent and Deadly
→
|
|
7th Infantry Division (United States)
|
Trust in Me
→
|
|
7th Marine Regiment
|
Prepare to March
→
|
|
8 Engineer Brigade
|
Ubique (through the Royal Engineers)
("hasMotto")
→
|
|
82nd Infantry Division
|
All American
("hasMotto")
→
|
|
8th Marines
|
More than duty
→
|
|
A&E Network
|
Be Original
("slogan")
→
|
|
A&E Network
|
Real Life. Drama.
("slogan")
→
|
|
ABC Sports
|
"Wide World of Sports" tagline "the thrill of victory and the agony of defeat"
("slogan")
→
|
|
ABC Sports
|
"You’ll see it all on ABC Sports"
("slogan")
→
|
|
ADA
|
First To Fire
→
|
|
AFL–CIO
|
“Working people standing together”
→
|
|
AFSC
|
“We work for a just and peaceful world.”
("hasMotto")
→
|
|
AMC
|
Every Change Has a Story
("hasSlogan")
→
|
|
AMC
|
Something More
("hasSlogan")
→
|
|
AMC
|
Story Matters Here
("hasSlogan")
→
|
|
ANZAC Day
|
Lest we forget
→
|
|
AOL
|
You’ve got mail!
("slogan")
→
|
|
Aarhus University
|
Seek a solid foundation in the depths
("mottoEnglish")
→
|
|
Aarhus University
|
Solidum petit in profundis
→
|
|
Abarth
|
Performance is a state of mind
("slogan")
→
|
|
Abbot Primate
|
PAX (Peace)
("hasMotto")
→
|
|
Abilene, Kansas, United States
|
The City of the Plains
→
|
|
Academia Brasileira de Letras
|
Ad immortalitatem
→
|
|
Academia das Ciências de Lisboa
|
“Nisi utile est quod facimus, stulta est gloria”
("hasMotto")
→
|
|
Academy of Athens (ancient)
|
Let no one ignorant of geometry enter (traditional attribution)
("mottoOrPrinciple")
→
|
|
Academy of Television Arts & Sciences
|
the art and science of television
→
|
|
Acadia University
|
By effort you will conquer
("mottoTranslation")
→
|
|
Acadia University
|
In pulvere vinces
→
|
|
Académie des Beaux-Arts
|
“À l’Immortalité” (as part of the Institut de France)
→
|
|
Académie des Sciences
|
Pour le progrès de la science et le bien de l’humanité
("hasMotto")
→
|
|
Académie des Sciences Morales et Politiques
|
Pour l'avancement et la diffusion des sciences morales et politiques
→
|
|
Académie française
|
À l’immortalité
→
|
|
Accademia dei Lincei
|
Sagacius ista
→
|
|
Actors Studio
|
A place for professional actors, directors, and playwrights
("hasMotto")
→
|
|
Acura
|
Precision Crafted Performance
("brandSlogan")
→
|
|
Ad maiorem Dei gloriam
|
Society of Jesus
("mottoOf")
→
|
|
Ad maiorem Dei gloriam
|
many Jesuit institutions
("mottoOf")
→
|
|
Adam Mickiewicz University in Poznań
|
Veritas
→
|
|
Adbusters
|
Culture jammers HQ
("slogan")
→
|
|
Adidas
|
Adidas is all in
("slogan")
→
|
|
Adidas
|
Impossible is Nothing
("slogan")
→
|
|
Adjutant General's Corps
|
Soldiers first
→
|
|
Advance Auto Parts
|
Advance Auto Parts. Advance your auto.
("hasSlogan")
→
|
|
Aeronautica Militare
|
Virtute Siderum Tenus
("hasMotto")
→
|
|
Aestheticism
|
art for art’s sake
→
|
|
Afghan National Army
|
God, Country, Duty
→
|
|
African Methodist Episcopal Church
|
God Our Father, Christ Our Redeemer, the Holy Spirit Our Comforter, Humankind Our Family
→
|
|
African National Congress
|
A better life for all
("slogan")
→
|
|
African Union
|
"A United and Strong Africa"
("hasMotto")
→
|
|
African Union
|
"A United and Strong Africa"
→
|
|
Agenda 2063
|
The Africa We Want
("hasMotto")
→
|
|
Aggie Muster
|
"Softly call the Muster"
("hasMotto")
→
|
|
Ahmadiyya
|
Love for all, hatred for none
("hasMotto")
→
|
|
Aim High ... Fly-Fight-Win
|
United States Air Force personnel
("mottoFor")
→
|
|
Air Command and Staff College
|
The Intellectual and Leadership Center of the Air Force
("hasMotto")
→
|
|
Air Education and Training Command
|
“Developing America’s Airmen Today… for Tomorrow”
→
|
|
Air Force Life Cycle Management Center
|
“Providing the Warfighter’s Edge” (or similar life cycle management-focused motto)
("hasMotto")
→
|
|
Air Force Materiel Command
|
Warfighter’s Edge
→
|
|
Air Force Reserve
|
Citizen Airmen
→
|
|
Air Force Space Command
|
Guardians of the High Frontier
→
|
|
Air Force Space Command
|
Guardians of the High Frontier
→
|
|
Air Force Special Operations Command
|
Any Time, Any Place
→
|
|
Air Mobility Command
|
Rapid Global Mobility... Right Effects, Right Place, Right Time
("hasMotto")
→
|
|
Air National Guard
|
Guarding America, Defending Freedom
→
|
|
Air University
|
The Intellectual and Leadership Center of the Air Force
→
|
|
Airlangga University
|
Excellence with Morality
("hasMotto")
→
|
|
Airports Authority of India
|
Safety, Security and Service
("hasMotto")
→
|
|
Akademio de Esperanto
|
“La Akademio zorgas pri la lingvo Esperanto” (The Academy takes care of the language Esperanto)
→
|
|
Al Maktoum family
|
Al Maktoum (family name) is associated with "generosity" and "leadership" in local tradition
("hasMotto")
→
|
|
Alabama
|
Audemus jura nostra defendere
→
|
|
Alabama
|
We dare defend our rights
("mottoTranslation")
→
|
|
Alabama Law Enforcement Agency
|
Serve. Protect. Defend.
("hasMotto")
→
|
|
Alabama State University
|
“When we teach, we change the world”
→
|
|
Alaska Department of Commerce, Community, and Economic Development
|
Promoting a healthy economy, strong communities, and protecting consumers in Alaska
("hasMotto")
→
|
|
Alaska Department of Health
|
Protecting and promoting the health of Alaskans
("hasMotto")
→
|
|
Albert Lasker Award for Basic Medical Research
|
“America’s Nobels”
("hasMotto")
→
|
|
Alberta
|
Fortis et liber
("officialMotto")
→
|
|
Aldermaston Marches
|
Ban the Bomb
("hasSlogan")
→
|
|
Alexander von Humboldt Foundation
|
Linking minds across borders
→
|
|
Alexandria City Public Schools
|
Every Student Succeeds
("hasMotto")
→
|
|
Alfred P. Sloan Foundation
|
Better understanding for a better world
("hasMotto")
→
|
|
Algonquin College
|
Your goals, your career, your college
("hasMotto")
→
|
|
All American Division
|
All the Way!
→
|
|
All India Mahila Congress
|
women's empowerment within the Indian National Congress
("mottoOrSlogan")
→
|
|
All Progressives Congress
|
Change
("slogan")
→
|
|
All Progressives Congress
|
Next Level
("slogan")
→
|
|
Allan Pinkerton
|
We Never Sleep
("mottoCoined")
→
|
|
Allen Institute for Artificial Intelligence
|
AI for the Common Good
("hasMotto")
→
|
|
Allen Park, Michigan
|
A Community Working Together
("hasMotto")
→
|
|
Allied Command Operations
|
Vigilance for Peace
("hasMotto")
→
|
|
Allstate
|
You’re in good hands
("slogan")
→
|
|
Alternative Nobel Prize
|
For the courage to uphold human rights and fundamental values
→
|
|
Ambassador of Conscience Award
|
to celebrate those who have shown exceptional courage in standing up to injustice
→
|
|
American Academy of Arts and Sciences
|
To cultivate every art and science which may tend to advance the interest, honor, dignity, and happiness of a free, independent, and virtuous people
→
|
|
American Academy of Dramatic Arts
|
“The oldest acting school in the English-speaking world”
→
|
|
American Anti-Slavery Society
|
immediate emancipation
→
|
|
American Association for the Advancement of Science
|
Advancing science, serving society
("hasMotto")
→
|
|
American Association of University Professors
|
Academic Freedom for a Free Society
("hasMotto")
→
|
|
American Bar Association
|
Defending Liberty, Pursuing Justice
→
|
|
American Battle Monuments Commission
|
Time will not dim the glory of their deeds
("hasMotto")
→
|
|
American Broadcasting Company
|
America's Network
("brandSlogan")
→
|
|
American Civil Liberties Union
|
Because Freedom Can't Protect Itself
→
|
|
American College of Surgeons
|
To serve all with skill and fidelity
→
|
|
American College of Surgeons
|
To serve all with skill and fidelity
→
|
|
American Dream
|
anyone can make it
("hasMotto")
→
|
|
American Dream
|
land of opportunity
("hasMotto")
→
|
|
American Dream
|
rags to riches
("hasMotto")
→
|
|
American Federation of Teachers
|
A Union of Professionals
→
|
|
American Film Institute
|
Educate. Inspire. Preserve.
("hasMotto")
→
|
|
American Friends Service Committee
|
“Quaker values in action”
→
|
|
American Indian Movement
|
“The American Indian Movement is a spiritual movement, a rebirth of our people and pride in our culture.”
("hasMotto")
→
|
|
American Institute of Architects
|
“Driving positive change through the power of design”
("hasMotto")
→
|
|
American Institute of Physics
|
Advancing, promoting, and serving the physical sciences
→
|
|
American International College
|
After Darkness, Light
("mottoTranslation")
→
|
|
American International College
|
Post Tenebras Lux
→
|
|
American Medical Association
|
To promote the art and science of medicine and the betterment of public health
→
|
|
American Philosophical Society
|
Promoting useful knowledge
("hasMotto")
→
|
|
American Public Health Association
|
For science. For action. For health.
→
|
|
American Red Cross
|
Together, we can save a life
("hasMotto")
→
|
|
American Theatre Wing
|
Investing in brave work, new artists, and audiences
→
|
|
American University
|
For God and Country
("mottoTranslation")
→
|
|
American University
|
Pro Deo et Patria
→
|
|
American University in Cairo
|
“AUC: The American University in Cairo”
→
|
|
American University of Beirut
|
That they may have life and have it more abundantly
→
|
|
Amherst College
|
Let them give light to the world
("mottoEnglish")
→
|
|
Amherst College
|
Terras Irradient
→
|
|
Amnesty International
|
It is better to light a candle than to curse the darkness
→
|
|
Amtrak
|
America’s Railroad (used in marketing)
("hasMotto")
→
|
|
An Post
|
Delivering for Ireland
("hasMotto")
→
|
|
Anglia Ruskin University
|
Excellentia per societatem
("hasMotto")
→
|
|
Animal Planet
|
Animal Planet HD, It’s All Animals, All the Time
("slogan")
→
|
|
Animal Planet
|
Same Planet, Different World
("slogan")
→
|
|
Animal Planet
|
Surprisingly Human
("slogan")
→
|
|
Anisfield-Wolf Book Award
|
Books that make a difference
→
|
|
Ankara University
|
Cumhuriyetin Üniversitesi
→
|
|
Ankara University
|
University of the Republic
("mottoInEnglish")
→
|
|
Anna University
|
Progress Through Knowledge
("hasMotto")
→
|
|
Anne Arundel County
|
The Best Place - For All
("hasMotto")
→
|
|
Annuit cœptis
|
E pluribus unum
("relatedMotto")
→
|
|
Annuit cœptis
|
Novus ordo seclorum
("relatedMotto")
→
|
|
Antigua and Barbuda
|
Each endeavouring, all achieving
("nationalMotto")
→
|
|
Antioch College
|
Be ashamed to die until you have won some victory for humanity
→
|
|
Apache Software Foundation
|
Community over Code
→
|
|
Apollo Theater
|
Where Stars Are Born and Legends Are Made
("slogan")
→
|
|
Apprentice Boys of Derry
|
No Surrender
("hasMotto")
→
|
|
Aquinas College
|
“Makes All the Difference”
→
|
|
Arab Maghreb Union
|
Towards the Union of the Arab Maghreb
→
|
|
Arab Spring
|
The people want to bring down the regime
("slogan")
→
|
|
Archaeological Survey of India
|
to explore, excavate, conserve, protect and preserve the cultural heritage of India
→
|
|
Are You Smarter Than a 5th Grader?
|
I am not smarter than a 5th grader
("catchphrase")
→
|
|
Argentine Air Force
|
Alas de la Patria
→
|
|
Argentine Army
|
Hasta vencer o morir
→
|
|
Argyll and Bute Council
|
“Forward Together”
→
|
|
Arizona
|
Ditat Deus
→
|
|
Arizona
|
Ditat Deus
→
|
|
Arizona State University
|
Measure of a Life is its Service
→
|
|
Armed Forces of Ecuador
|
Patria, Honor, Lealtad
("hasMotto")
→
|
|
Armed Forces of New Zealand
|
Forces for New Zealand
→
|
|
Armed Forces of Turkey
|
Yurtta sulh, cihanda sulh (Peace at home, peace in the world)
→
|
|
Armed Forces of the Netherlands
|
Voor vrede en veiligheid
→
|
|
Armed Forces of the Philippines
|
Protecting the People, Securing the State
→
|
|
Armistice Day
|
Lest we forget
("slogan")
→
|
|
Army Cadet Force
|
Inspire to Achieve
→
|
|
Army Cadet Force
|
Inspire to Achieve
("hasMotto")
→
|
|
Army Catering Corps
|
We Sustain
→
|
|
Army Day
|
Serve the People
("mottoAssociated")
→
|
|
Army Foundation College Harrogate
|
Inspire, Achieve
("hasMotto")
→
|
|
Army Legal Services Branch
|
Law and Freedom
("mottoTranslation")
→
|
|
Army Legal Services Branch
|
Lex Et Libertas
→
|
|
Army National Guard
|
Always Ready, Always There
("hasMotto")
→
|
|
Army Reserve
|
Twice the Citizen
→
|
|
Army–Navy Game
|
“Beat Army” (Navy slogan)
→
|
|
Army–Navy Game
|
“Beat Navy” (Army slogan)
→
|
|
Arnold Schwarzenegger
|
I'll be back
("catchphrase")
→
|
|
Ars Gratia Artis
|
MGM lion logo
("mottoOf")
→
|
|
Ars Gratia Artis
|
Metro-Goldwyn-Mayer
("mottoOf")
→
|
|
Arsenal F.C.
|
Victoria Concordia Crescit
→
|
|
Art Students League of New York
|
“By the students, for the students” (associated ethos)
("hasMotto")
→
|
|
Art Workers Guild
|
Art is one
("hasMotto")
→
|
|
Arthur Fonzarelli
|
Aaaay!
("catchphrase")
→
|
|
Arthur Fonzarelli
|
Ayyyy!
("catchphrase")
→
|
|
Arya Samaj
|
Krinvanto Vishwam Aryam
→
|
|
Asian American movement
|
Yellow Power
("hasSlogan")
→
|
|
Asian Games
|
Ever Onward
→
|
|
Assam Rifles
|
Friends of the Hill People
→
|
|
Assam University
|
Arise, Awake and Stop not till the Goal is Reached
→
|
|
Associated Press
|
Advancing the power of facts
("hasMotto")
→
|
|
Association of American Universities
|
leading research universities
→
|
|
Association of Caribbean States
|
Advancing the interests of the Greater Caribbean
→
|
|
Association of Southeast Asian Nations
|
One Vision, One Identity, One Community
→
|
|
Ateneo de Manila University
|
Light in the Lord
("mottoTranslation")
→
|
|
Ateneo de Manila University
|
Lux in Domino
→
|
|
Athenaeum Club
|
"Consilium et Convivium"
("hasMotto")
→
|
|
Athens, West Virginia
|
Home of Concord University
("hasMotto")
→
|
|
Athos
|
All for one, and one for all
("mottoAssociated")
→
|
|
Atlantic Council
|
Working Together to Secure the Future
("hasMotto")
→
|
|
Auburn University
|
For The Advancement of Science and Arts
→
|
|
Auburn, Alabama
|
The Loveliest Village On The Plains
→
|
|
Audi
|
Advancement through Technology
("brandSlogan")
→
|
|
Audi
|
Vorsprung durch Technik
("brandSlogan")
→
|
|
August Kranti
|
Do or Die
("slogan")
→
|
|
Australian 9th Division
|
noted for determination and resilience at Tobruk
→
|
|
Australian Army
|
Duty and Honour
→
|
|
Australian Army Aviation Corps
|
Vigilance
→
|
|
Australian Army Cadets
|
Courage, Initiative, Teamwork
→
|
|
Australian Defence Force
|
Defending Australia and its national interests
→
|
|
Australian National University
|
Naturam Primum Cognoscere Rerum
("hasMotto")
→
|
|
Australian War Memorial
|
Their Spirit, Our Pride
→
|
|
Australian and New Zealand Army Corps
|
Anzac spirit (informal)
→
|
|
AutoZone
|
AutoZone
("hasSlogan")
→
|
|
AutoZone
|
Get in the Zone
("hasSlogan")
→
|
|
Autonomous University of Madrid
|
Quid ultra facere? (Latin motto used historically)
("hasMotto")
→
|
|
Auxiliary Territorial Service
|
We Serve
→
|
|
Avengers
|
Earth’s Mightiest Heroes
→
|
|
Azad Hind Government
|
Ittehad, Itmad, Qurbani
→
|
|
Azerbaijan Democratic Republic
|
Bir kərə yüksələn bayraq bir daha enməz
→
|
|
Azerbaijan Democratic Republic
|
The flag once raised will never fall
("mottoInEnglish")
→
|
|
Azim Premji University
|
education for social change
("hasMotto")
→
|
|
B.B. King Museum and Delta Interpretive Center
|
“Where the Life of Riley Lives On”
("slogan")
→
|
|
BBC
|
Nation Shall Speak Peace Unto Nation
→
|
|
BBC Radio 5 Live
|
The voice of the UK
("slogan")
→
|
|
BBC Three
|
Never Afraid to Try New Stuff
("slogan")
→
|
|
BBC iPlayer
|
Making the unmissable, unmissable
("slogan")
→
|
|
BBVA Foundation Frontiers of Knowledge Award
|
Frontiers of Knowledge
→
|
|
BMW
|
The Ultimate Driving Machine
("brandSlogan")
→
|
|
Badge of the Order of the Garter
|
Shame on him who thinks evil of it
("mottoMeaning")
→
|
|
Bahrain Defence Force
|
God is our objective, the Prophet is our leader, the Quran is our constitution
("hasMotto")
→
|
|
Balliol College, Oxford
|
Alenda lux ubi orta libertas
→
|
|
Balliol College, Oxford
|
Let light be nurtured where liberty has arisen
("mottoTranslation")
→
|
|
Banco Bilbao Vizcaya Argentaria
|
Creando Oportunidades
→
|
|
Bank for International Settlements
|
Fostering monetary and financial stability through international cooperation
("hasMotto")
→
|
|
Bank for International Settlements
|
fostering monetary and financial stability through international cooperation
→
|
|
Bank of England
|
“Lender of last resort” (descriptive role, not official motto)
→
|
|
Bank of Montreal
|
Boldly Growing the Good in business and life
("hasMotto")
→
|
|
Bank of Scotland
|
By your side
("hasMotto")
→
|
|
Barack Obama 2008 presidential campaign
|
Change We Can Believe In
("slogan")
→
|
|
Barack Obama 2008 presidential campaign
|
Yes We Can
("slogan")
→
|
|
Barack Obama 2012 presidential campaign
|
Forward
("campaignSlogan")
→
|
|
Barbados
|
Pride and Industry
("nationalMotto")
→
|
|
Barberini
|
Non sine causa (attributed to Urban VIII and family arms)
→
|
|
Barnard College
|
Following the Way of Reason
("mottoTranslation")
→
|
|
Barnard College
|
Hepomene toi logismoi
→
|
|
Barney Fife
|
Citizen’s arrest! Citizen’s arrest!
("catchphrase")
→
|
|
Barney Fife
|
Nip it in the bud!
("catchphrase")
→
|
|
Basil Fawlty
|
Don’t mention the war
("catchphrase")
→
|
|
Bates College
|
Amore ac Studio
→
|
|
Bates College
|
With Ardor and Devotion
("mottoEnglish")
→
|
|
Battle for Births
|
“Number is power”
("slogan")
→
|
|
Battle for Grain
|
“Wheat is gold of Italy”
("slogan")
→
|
|
Battle of Kollaa
|
"Kollaa kestää"
("slogan")
→
|
|
Battle of San Jacinto
|
Remember Goliad!
("mottoOrBattleCry")
→
|
|
Battle of San Jacinto
|
Remember the Alamo!
("mottoOrBattleCry")
→
|
|
Battle of Verdun
|
Ils ne passeront pas
("sloganAssociated")
→
|
|
Bauhaus
|
Art and technology – a new unity
→
|
|
Bavarian Academy of Sciences and Humanities
|
advancement of science and humanities in Bavaria
("hasMotto")
→
|
|
Bavarian Order of Merit
|
Für besondere Verdienste um den Freistaat Bayern
→
|
|
Bayelsa State
|
Glory of all Lands
("hasMotto")
→
|
|
Bayer
|
Science for a better life
("slogan")
→
|
|
Bayero University Kano
|
…and above every possessor of knowledge there is one more learned
("hasMotto")
→
|
|
Baylor University
|
For Church, For Texas
("mottoTranslation")
→
|
|
Baylor University
|
Pro Ecclesia, Pro Texana
→
|
|
Be Best initiative
|
Be Best
("slogan")
→
|
|
Be Moved
|
Sony
("sloganOf")
→
|
|
Bear Down, Arizona
|
University of Arizona athletics culture
("mottoOf")
→
|
|
Beaufort family
|
A BEAUFORT
("hasMotto")
→
|
|
Bedales School
|
Work of Each for Weal of All
→
|
|
Belfast City Council
|
Pro Tanto Quid Retribuamus
("hasMotto")
→
|
|
Belgium
|
"Eendracht maakt macht"
("nationalMotto")
→
|
|
Belgium
|
"Einigkeit macht stark"
("nationalMotto")
→
|
|
Belgium
|
"L'union fait la force"
("nationalMotto")
→
|
|
Belize
|
Sub umbra floreo
("officialMotto")
→
|
|
Belk
|
Modern. Southern. Style.
("hasSlogan")
→
|
|
Bell Canada
|
Today just got better
("hasSlogan")
→
|
|
Bell Telephone Company
|
promotion of telephone as practical communication tool
("hasMotto")
→
|
|
Bellevue Fire Department
|
“Dedicated to Service”
("hasMotto")
→
|
|
Ben-Gurion University of the Negev
|
In Hebrew: "לגלות, לחדש, להשפיע"
("hasMotto")
→
|
|
Benedictine Confederation
|
Pax
("hasMotto")
→
|
|
Benedictine University
|
That in all things God may be glorified
("mottoTranslation")
→
|
|
Benedictine University
|
Ut in omnibus glorificetur Deus
→
|
|
Benedictines
|
Ora et labora
→
|
|
Bentley
|
Be Extraordinary
("slogan")
→
|
|
Bentley University
|
Paratus
("hasMotto")
→
|
|
Benue State
|
Food Basket of the Nation
("slogan")
→
|
|
Berea College
|
God has made of one blood all peoples of the earth
→
|
|
Berliner Verkehrsbetriebe
|
Weil wir dich lieben
("hasMotto")
→
|
|
Bermuda Police Service
|
“Serving the community”
→
|
|
Bernalillo County
|
“The Heart of New Mexico”
("hasMotto")
→
|
|
Betar youth movement
|
Hadár
→
|
|
Betfred
|
The Bonus King
("hasSlogan")
→
|
|
Bethany College (Bethany, West Virginia)
|
Pro Deo, Pro Patria, Pro Rege
→
|
|
Bethune–Cookman University
|
Enter to Learn. Depart to Serve.
→
|
|
Beverly Hills Police Department
|
Protect and Serve
("hasMotto")
→
|
|
Beverly Hills Unified School District
|
“Educating and Inspiring Every Student to Achieve Excellence”
("hasMotto")
→
|
|
Bhinneka Tunggal Ika
|
Republic of Indonesia
("adoptedAsMottoBy")
→
|
|
Bhutan
|
Gross National Happiness
("nationalMotto")
→
|
|
Big Stick diplomacy
|
speak softly and carry a big stick
→
|
|
Bill & Melinda Gates Foundation
|
All lives have equal value
→
|
|
Binghamton University
|
From breadth through depth to perspective
("hasMotto")
→
|
|
Birmingham City University
|
Do what you are doing
("hasMotto")
→
|
|
Birzeit University
|
Education for All
→
|
|
Bishop Cotton School, Shimla
|
Overcome Evil With Good
→
|
|
Bishop of Fort Wayne–South Bend (ex officio)
|
varies by individual officeholder
("hasMotto")
→
|
|
Black Arts Movement
|
Black Power
("movementSlogan")
→
|
|
Black Arts Movement
|
Black is beautiful
("movementSlogan")
→
|
|
Black Entertainment Television
|
We Got You
("hasSlogan")
→
|
|
Black Entertainment Television
|
Yes, We Can
("hasSlogan")
→
|
|
Black Lives Matter Global Network
|
Black Lives Matter
("hasMotto")
→
|
|
Black Lives Matter protests in London
|
Black Lives Matter
("hasSlogan")
→
|
|
Black Lives Matter protests in London
|
I can’t breathe
("hasSlogan")
→
|
|
Black Lives Matter protests in London
|
No justice, no peace
("hasSlogan")
→
|
|
Black Lives Matter protests in London
|
Silence is violence
("hasSlogan")
→
|
|
Black Panther Party
|
All Power to the People
→
|
|
Black Sea Economic Cooperation
|
Partnership for a better future of the Black Sea region
→
|
|
Blackhorse Regiment
|
Allons
→
|
|
Blount County, Tennessee
|
"A Great Place to Live, Work and Play"
("hasMotto")
→
|
|
Blue Eagle
|
We Do Our Part
("slogan")
→
|
|
Blue Max
|
For Merit
("mottoMeaning")
→
|
|
Blue Max
|
Pour le Mérite
("hasMotto")
→
|
|
Bluefield State University
|
Making Education Possible
→
|
|
Blues and Royals
|
Dieu et mon droit
→
|
|
Blues and Royals
|
Honi soit qui mal y pense
→
|
|
Board of Trustees of the University of Alabama System
|
For the benefit of the State of Alabama (system mission context)
("hasMotto")
→
|
|
Bob Barker
|
Come on down!
("catchphrase")
→
|
|
Bob Barker
|
Help control the pet population. Have your pets spayed or neutered.
("catchphrase")
→
|
|
Bodleian Library
|
“Quarta perennis” (attributed motto in some contexts)
→
|
|
Bond University
|
Bringing ambition to life
→
|
|
Border Security Force
|
Duty Unto Death
→
|
|
Boston Athletic Association
|
Inspiring athletes to push their limits
→
|
|
Boston City Council
|
The Hub of the Universe (city slogan context)
("hasMotto")
→
|
|
Boston College
|
Ever to Excel
("mottoTranslation")
→
|
|
Boston College
|
Ever to Excel
→
|
|
Boston College
|
Ever to Excel
→
|
|
Boston College Law School
|
Ever to Excel
→
|
|
Boston Latin School
|
Sumus Primi
("hasMotto")
→
|
|
Boston Latin School
|
We are first
("mottoTranslation")
→
|
|
Boston Police Department
|
To Serve and Protect (commonly associated motto for U.S. police departments; exact wording may vary)
("hasMotto")
→
|
|
Boston Public Library (Copley Square main branch)
|
“Free to All”
("mottoDisplayed")
→
|
|
Boston Tea Party
|
no taxation without representation
("sloganAssociated")
→
|
|
Boston University
|
Learning, Virtue, Piety
→
|
|
Boston University
|
Learning, Virtue, Piety
→
|
|
Boston University School of Law
|
Justice. Education. Service.
→
|