Beautiful is Relentless
E834848
"Beautiful is Relentless" is a marketing slogan used by the British luxury sports car manufacturer Aston Martin to convey its blend of elegant design and high performance.
Statements (31)
| Predicate | Object |
|---|---|
| instanceOf |
advertising tagline
ⓘ
marketing slogan ⓘ |
| appliesTo |
Aston Martin brand
NERFINISHED
ⓘ
Aston Martin vehicles ⓘ |
| associatedWith | Aston Martin Lagonda Global Holdings plc NERFINISHED ⓘ |
| brandAssociation |
British luxury
ⓘ
sports car heritage ⓘ |
| brandCategory | luxury sports cars ⓘ |
| brandMessage | Aston Martin cars are both beautiful and uncompromisingly powerful NERFINISHED ⓘ |
| brandPositioning |
elegant design
ⓘ
high performance ⓘ luxury ⓘ |
| brandValueExpressed |
craftsmanship
ⓘ
design excellence ⓘ engineering performance ⓘ exclusivity ⓘ |
| communicates | blend of elegant design and high performance ⓘ |
| creator | Aston Martin marketing team ⓘ |
| industryContext | automotive ⓘ |
| language | English ⓘ |
| medium |
advertising materials
ⓘ
marketing campaigns ⓘ |
| targetMarket |
high-end automotive consumers
ⓘ
luxury car buyers ⓘ |
| theme |
beauty
ⓘ
relentless performance ⓘ |
| tone |
aspirational
ⓘ
premium ⓘ |
| usedBy | Aston Martin NERFINISHED ⓘ |
| usedIn |
brand communications
ⓘ
promotional content ⓘ |
Referenced by (1)
Full triples — surface form annotated when it differs from this entity's canonical label.