Old Spice

E339794

Old Spice is a popular American grooming brand best known for its men's deodorants, body washes, and humorous advertising campaigns.

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All labels observed (7)

Statements (48)

Predicate Object
instanceOf brand
grooming brand
personal care brand
acquisitionYear 1990
brandColor red
brandOwner Procter & Gamble
countryOfOrigin United States of America
surface form: United States
foundedBy Shulton Company
hasProductLine Old Spice self-linksurface differs
surface form: Old Spice Bearglove

Old Spice self-linksurface differs
surface form: Old Spice Captain

Old Spice self-linksurface differs
surface form: Old Spice Classic

Old Spice self-linksurface differs
surface form: Old Spice Fiji

Old Spice self-linksurface differs
surface form: Old Spice High Endurance

Old Spice Red Zone
Old Spice self-linksurface differs
surface form: Old Spice Swagger

Old Spice Wolfthorn
hasSlogan Smell like a man, man
The man your man could smell like
headquartersLocation United States of America
surface form: United States
inception 1937
industry consumer goods
personal care
knownFor body washes
humorous advertising campaigns
men's deodorants
online video campaigns
television commercials
marketSegment mass market
notableCampaign The man your man could smell like
surface form: The Man Your Man Could Smell Like
notableSpokesperson Isaiah Mustafa
Terry Crews
originalOwner Shulton Company
originalProductType men's grooming products
women's fragrance
productCategory aftershave
antiperspirant
body wash
deodorant
fragrance
shampoo
soldIn Asia
Europe
Latin America
North America
targetMarket men
usesMarketingStyle absurdist comedy
humor
surreal imagery

Referenced by (9)

Full triples — surface form annotated when it differs from this entity's canonical label.

Procter & Gamble hasBrand Old Spice
Old Spice hasProductLine Old Spice self-linksurface differs
this entity surface form: Old Spice High Endurance
Old Spice hasProductLine Old Spice self-linksurface differs
this entity surface form: Old Spice Swagger
Old Spice hasProductLine Old Spice self-linksurface differs
this entity surface form: Old Spice Fiji
Old Spice hasProductLine Old Spice self-linksurface differs
this entity surface form: Old Spice Bearglove
Old Spice hasProductLine Old Spice self-linksurface differs
this entity surface form: Old Spice Captain
Old Spice hasProductLine Old Spice self-linksurface differs
this entity surface form: Old Spice Classic
Dennit Racing hasSponsor Old Spice