M’m! M’m! Good!
E107928
"M’m! M’m! Good!" is a long-running, catchy advertising slogan used by Campbell Soup Company to promote the comforting taste and quality of its soups.
All labels observed (1)
| Label | Occurrences |
|---|---|
| M’m! M’m! Good! canonical | 1 |
How this entity was disambiguated
This entity first appeared as the object of triple T919827 — resolving that mention is where its identity was fixed. The disambiguator weighed these candidate entities and picked the highlighted one (or “None”, minting a new entity). This is how homonymy is resolved: the same surface form can point to different entities.
NED1
Entity disambiguation (via context triple)
gpt-5-mini-2025-08-07
Target entity: M’m! M’m! Good! Context triple: [Campbell Soup Company, hasSlogan, M’m! M’m! Good!]
-
A.
Maimies
Maimies is an alternate historical name for the Mayaimi people, a Native American group that once inhabited the Lake Okeechobee region of present-day Florida.
-
B.
Hey, Ma
"Hey, Ma" is a reflective, atmospheric indie folk song by Bon Iver known for its nostalgic lyrics and layered, experimental production.
-
C.
Mam
Mam is a Mayan language spoken primarily by the Mam people in the western highlands of Guatemala and parts of southern Mexico.
-
D.
Grace After Meals
Grace After Meals is a traditional Jewish prayer recited after eating a bread-based meal to thank God for sustenance and blessings.
-
E.
Buddy Buddy
Buddy Buddy is a 1981 American comedy film starring Jack Lemmon and Walter Matthau, known as one of Billy Wilder’s final works.
- F. None of above. chosen
- G. Unsure - the case is ambiguous/there is not enough information to decide.
NED2
Entity disambiguation (via description)
gpt-5-mini-2025-08-07
Target entity: M’m! M’m! Good! Target entity description: "M’m! M’m! Good!" is a long-running, catchy advertising slogan used by Campbell Soup Company to promote the comforting taste and quality of its soups.
-
A.
Maimies
Maimies is an alternate historical name for the Mayaimi people, a Native American group that once inhabited the Lake Okeechobee region of present-day Florida.
-
B.
Hey, Ma
"Hey, Ma" is a reflective, atmospheric indie folk song by Bon Iver known for its nostalgic lyrics and layered, experimental production.
-
C.
Mam
Mam is a Mayan language spoken primarily by the Mam people in the western highlands of Guatemala and parts of southern Mexico.
-
D.
Grace After Meals
Grace After Meals is a traditional Jewish prayer recited after eating a bread-based meal to thank God for sustenance and blessings.
-
E.
Buddy Buddy
Buddy Buddy is a 1981 American comedy film starring Jack Lemmon and Walter Matthau, known as one of Billy Wilder’s final works.
- F. None of above. chosen
Statements (44)
| Predicate | Object |
|---|---|
| instanceOf |
advertising slogan
ⓘ
marketing tagline ⓘ |
| associatedWithBrand |
Campbell Soup Company
ⓘ
surface form:
Campbell’s
|
| brandAssociation |
Campbell's Soup Cans
ⓘ
surface form:
Campbell’s red-and-white soup cans
|
| brandPositioning |
comfort food
ⓘ
quality soup ⓘ |
| brandRecallFunction | helps consumers remember Campbell’s soups ⓘ |
| category | food advertising slogan ⓘ |
| commercialObjective |
increase soup sales
ⓘ
reinforce brand loyalty ⓘ |
| conveysAttribute |
satisfying
ⓘ
tasty ⓘ wholesome ⓘ |
| createdForCompany | Campbell Soup Company ⓘ |
| describesQualityAs | good ⓘ |
| evokesFeelingOf |
comfort
ⓘ
home-cooked taste ⓘ warmth ⓘ |
| hasEmotionalAppeal |
home and family
ⓘ
nostalgia ⓘ |
| hasFormat | short phrase ⓘ |
| hasRhetoricalDevice |
onomatopoeia-like expression
ⓘ
repetition ⓘ |
| language | English ⓘ |
| mediumUsedIn |
outdoor advertising
ⓘ
print advertisements ⓘ radio commercials ⓘ television commercials ⓘ |
| notableFor |
catchiness
ⓘ
long-term use in advertising ⓘ memorability ⓘ |
| productCategoryPromoted |
canned soup
ⓘ
soup ⓘ |
| promotes |
Campbell Soup Company
ⓘ
surface form:
Campbell’s soup
|
| targetAudience |
children
ⓘ
families ⓘ general consumers ⓘ |
| targetCompanyIndustry | food and beverage ⓘ |
| timeCharacteristic | long-running slogan ⓘ |
| usedBy | Campbell Soup Company ⓘ |
| usedInCountry |
Canada
ⓘ
United States of America ⓘ
surface form:
United States
|
| usedToCommunicate |
comforting taste
ⓘ
consistent quality ⓘ |
How these facts were elicited
The pipeline generated the facts above by prompting gpt-5.1 with this entity's name + description and the instruction below.
Instruction
You are a knowledge base construction expert. Given a subject entity and a description of it, return factual statements that you know for the subject as a JSON list of dictionaries(triples), where keys must be "subject", "predicate" and "object". The number of facts may be very high, between 25 to 50 or more, for very popular subjects. For less popular subjects, the number of facts can be very low, like 5 or 10. # Requirements - If you don't know the subject at all, return an empty list. - If the subject is not a named entity, return an empty list. - Include at least one triple where predicate is "instanceOf". - Do not get too wordy. - Separate several objects into multiple triples with one object.
Input
Subject: M’m! M’m! Good! Description of subject: "M’m! M’m! Good!" is a long-running, catchy advertising slogan used by Campbell Soup Company to promote the comforting taste and quality of its soups.
Referenced by (1)
Full triples — surface form annotated when it differs from this entity's canonical label.