What can Brown do for you? (historical)
E86699
"What can Brown do for you?" is a former advertising slogan used by United Parcel Service (UPS) to promote its delivery and logistics services.
Aliases (1)
Statements (33)
| Predicate | Object |
|---|---|
| instanceOf |
advertising slogan
→
marketing campaign tagline → |
| associatedCompany |
United Parcel Service, Inc.
→
|
| associatedWithBrandColor |
brown
→
|
| brandColorEmphasis |
UPS brown
→
|
| countryOfUse |
Canada
→
United States NERFINISHED → other international markets → |
| industry |
courier services advertising
→
logistics advertising → |
| language |
English
→
|
| medium |
online advertising
→
outdoor advertising → print advertising → radio advertising → television advertising → |
| notableFor |
integration of brand color into slogan
→
|
| promotes |
freight services
→
logistics services → package delivery services → |
| refersTo |
UPS brand identity
→
UPS delivery trucks → UPS uniforms → |
| replacedBy |
"We ♥ Logistics"
→
|
| sloganFor |
UPS brand
→
|
| status |
retired slogan
→
|
| targetAudience |
business customers
→
individual consumers → |
| theme |
efficiency in logistics
→
reliability of delivery → service customization → |
| usedBy |
UPS
→
United Parcel Service → |
Referenced by (1)
| Subject (surface form when different) | Predicate |
|---|---|
|
United Parcel Service
→
|
hasSlogan |