Coca-Cola “Polar Bears” commercials
E818755
The Coca-Cola “Polar Bears” commercials are a long-running series of animated holiday ads featuring endearing polar bear characters that have become iconic symbols of the brand’s festive marketing.
Observed surface forms (3)
| Surface form | Occurrences |
|---|---|
| Coca-Cola "Polar Bears" commercials | 0 |
| Coca-Cola advertising campaigns | 1 |
| Coca-Cola advertising items | 1 |
Statements (51)
| Predicate | Object |
|---|---|
| instanceOf |
advertising campaign
ⓘ
animated commercial ⓘ television commercial series ⓘ |
| associatedMerchandise |
collectible Coca-Cola bottles
ⓘ
holiday ornaments ⓘ plush polar bear toys ⓘ |
| associatedSlogan | "Always Coca-Cola" NERFINISHED ⓘ |
| associatedWith |
Coca-Cola Christmas advertising
NERFINISHED
ⓘ
Coca-Cola holiday marketing NERFINISHED ⓘ |
| brand | Coca-Cola NERFINISHED ⓘ |
| brand mascot campaign},{ | Coca-Cola Company NERFINISHED ⓘ |
| culturalImpact |
association of polar bears with Coca-Cola brand
ⓘ
iconic holiday advertising imagery ⓘ |
| distributionChannel |
cinema advertising
ⓘ
online video ⓘ television ⓘ |
| featuresCharacter |
Coca-Cola polar bear
NERFINISHED
ⓘ
Coca-Cola polar bear cubs NERFINISHED ⓘ |
| firstAppearanceApproximateYear | early 1990s ⓘ |
| geographicReach | international ⓘ |
| iconicElement |
aurora borealis background
ⓘ
polar bear holding a Coca-Cola bottle ⓘ polar bears sharing Coca-Cola ⓘ |
| language | minimal dialogue ⓘ |
| marketingGoal |
brand warmth association
ⓘ
holiday brand recognition ⓘ |
| musicStyle |
lighthearted instrumental score
ⓘ
orchestral holiday music ⓘ |
| notableSpot |
"Northern Lights" commercial
NERFINISHED
ⓘ
Super Bowl polar bear commercial ⓘ |
| primaryAudience |
families
ⓘ
general consumers ⓘ |
| primaryColorScheme | red and white ⓘ |
| primarySetting | Arctic landscape ⓘ |
| primaryTheme |
Christmas
NERFINISHED
ⓘ
winter holidays ⓘ |
| productCategory | carbonated soft drink ⓘ |
| productPromoted | Coca-Cola soft drink ⓘ |
| recurringMotif |
family of polar bears
ⓘ
sharing beverages ⓘ snow and ice landscapes ⓘ |
| symbolizes |
holiday cheer
ⓘ
togetherness ⓘ |
| targetSeason |
holiday season
ⓘ
winter ⓘ |
| tone |
festive
ⓘ
warm ⓘ wholesome ⓘ |
| usesMedium | computer animation ⓘ |
| visualStyle |
cute anthropomorphic animals
ⓘ
family-friendly animation ⓘ |
Referenced by (3)
Full triples — surface form annotated when it differs from this entity's canonical label.
this entity surface form:
Coca-Cola advertising items