“The Saving Place”

E364280

“The Saving Place” is a marketing slogan used by Kmart to emphasize its focus on low prices and value for shoppers.

All labels observed (1)

Label Occurrences
“The Saving Place” canonical 1

How this entity was disambiguated

Statements (26)

Predicate Object
instanceOf advertising tagline ⓘ
marketing slogan ⓘ
associatedWith Kmart Corporation ⓘ
surface form: Kmart
brand Kmart brand ⓘ
brandPositioning low-price destination ⓘ
place to save money ⓘ
category retail marketing slogan ⓘ
emphasizes customer savings ⓘ
discount pricing ⓘ
industry retail ⓘ
language English ⓘ
marketingFocus discount retailing ⓘ
value-oriented shopping ⓘ
medium circulars and flyers ⓘ
in-store signage ⓘ
print advertising ⓘ
television advertising ⓘ
purpose emphasize low prices ⓘ
emphasize value for shoppers ⓘ
targetAudience Kmart shoppers ⓘ
price-conscious consumers ⓘ
theme affordability ⓘ
savings ⓘ
value ⓘ
usedBy Kmart Corporation ⓘ
surface form: Kmart
usedInCountry United States of America ⓘ
surface form: United States

How these facts were elicited

Referenced by (1)

Full triples — surface form annotated when it differs from this entity's canonical label.

Kmart Corporation → hasSlogan → “The Saving Place” ⓘ