Barack Obama 2008 presidential campaign

E30991

United States presidential campaign political campaign

The Barack Obama 2008 presidential campaign was the successful Democratic bid that led to Obama becoming the first African American president of the United States, notable for its grassroots organizing, digital strategy, and message of "hope" and "change."

Aliases (5)

Barack Obama campaign speech ×1
Barack Obama presidential campaign 2008 ×1
Barack Obama presidential campaigns ×1
Barack Obama's presidential campaigns ×1
My.BarackObama.com ×1

Statements (55)

Predicate	Object
instanceOf	United States presidential campaign → political campaign →
acceptedNominationDate	2008-08-28 →
announcementLocation	Springfield, Illinois →
campaignManager	David Plouffe →
campaignStrategy	digital and social media outreach → grassroots organizing → online fundraising → small-donor fundraising →
campaignTactic	community organizing model →
candidate	Barack Obama →
chairperson	David Plouffe →
chiefStrategist	David Axelrod →
convention	2008 Democratic National Convention →
conventionLocation	Denver, Colorado →
country	United States →
election	2008 United States presidential election →
electionDate	2008-11-04 →
electoralVotes	365 electoral votes →
headquarters	Chicago, Illinois →
historicalSignificance	first African American elected President of the United States →
ideology	liberalism → progressivism →
nomination	Democratic Party presidential nominee 2008 →
notableEvent	Grant Park victory speech 2008-11-04 → Iowa caucus victory 2008 →
notableSpeech	A More Perfect Union → Yes We Can speech →
officeContested	President of the United States →
opponent	John McCain →
opponentElectoralVotes	173 electoral votes for John McCain →
opponentRunningMate	Sarah Palin →
policyFocus	economic recovery → ending the Iraq War → ethics and government reform → health care reform →
politicalParty	Democratic Party →
primaryElection	2008 Democratic Party presidential primaries →
primaryOpponent	Hillary Clinton → John Edwards →
result	won presidential election →
runningMate	Joe Biden →
slogan	Change We Can Believe In → Yes We Can →
startDate	2007-02-10 →
targetVoters	African American voters → independent voters → young voters →
theme	change → hope →
usedPlatform	Facebook → My.BarackObama.com → YouTube → email →
voteSharePopular	about 52.9 percent of the popular vote →

Referenced by (11)

Subject (surface form when different)	Predicate
Yes We Can ("Barack Obama campaign speech") →	basedOn
Yes We Can →	campaign
Becoming ("Barack Obama's presidential campaigns") →	narrativePeriodCovered
Sasha Obama →	notableEvent
Barack Obama 2012 presidential campaign →	previousCampaign
Yes We Can ("Barack Obama presidential campaign 2008") →	sloganFor
John Kerry 2004 presidential campaign →	successorCampaign
Yes We Can →	supportOf
Yes We Can →	usedInCampaignOf
Barack Obama 2008 presidential campaign ("My.BarackObama.com") →	usedPlatform
David Simas ("Barack Obama presidential campaigns") →	workedOn