Live to Ride, Ride to Live

E270602

"Live to Ride, Ride to Live" is a famous Harley-Davidson motto that encapsulates the brand’s celebration of freedom, passion for motorcycling, and biker lifestyle.

All labels observed (1)

Label Occurrences
Live to Ride, Ride to Live canonical 1

How this entity was disambiguated

Statements (42)

Predicate Object
instanceOf Harley-Davidson motto
motto
slogan
appearsOn Harley-Davidson engine covers
Harley-Davidson fuel caps
Harley-Davidson helmets
Harley-Davidson jewelry
Harley-Davidson
surface form: Harley-Davidson motorcycles

Harley-Davidson patches
associatedWith Harley-Davidson
brandRole brand identity element
cultural symbol
marketing slogan
category advertising slogan
brand motto
connotation independence
lifestyle identity
rebellion
describes biker lifestyle
freedom
passion for motorcycling
expresses commitment to riding as a way of life
joy of riding
language English
medium clothing
merchandise
motorcycle accessories
popularIn United States of America
surface form: United States

global motorcycle culture
shortForm Live to Ride
Ride to Live
targetAudience Harley-Davidson riders
motorcycle enthusiasts
theme motorcycle culture
personal freedom
road adventure
usedBy Harley-Davidson
usedByCommunity biker community
motorcycle riders
visualStyle often combined with Harley-Davidson logo
often combined with eagle imagery
often rendered in script lettering

How these facts were elicited

Referenced by (1)

Full triples — surface form annotated when it differs from this entity's canonical label.

Harley-Davidson hasSlogan Live to Ride, Ride to Live