A New World

E209289

A New World was the official slogan of the 2016 Summer Olympics in Rio de Janeiro, encapsulating themes of transformation, diversity, and global unity through sport.

All labels observed (1)

Label Occurrences
A New World canonical 2

How this entity was disambiguated

Statements (39)

Predicate Object
instanceOf Olympic Games slogan
advertising slogan
motto
associatedWithCity Rio de Janeiro
associatedWithCountry Brazil
associatedWithOrganization International Olympic Committee
Rio 2016 Organising Committee
follows Inspire a Generation
goal communicate spirit of the Games
emphasize unity through sport
highlight Brazil’s role as host nation
promote Rio 2016 brand
language English
medium digital campaigns
outdoor signage
print advertising
television advertising
partOfSeries official slogans of the Olympic Games
precedes Passion. Connected.
relatedToConcept Olympic Charter
surface form: Olympic values

cultural diversity
inclusion
peace through sport
social change
sloganForEvent 2016 Summer Olympics
targetAudience Olympic spectators
global sports fans
international television audience
sponsors and partners
theme diversity
global unity
sport
transformation
usedAtEvent Rio 2016 closing ceremony
Rio 2016 opening ceremony
usedInContext Olympic branding
Olympic marketing
Olympic promotional materials
usedInYear 2016

How these facts were elicited

Referenced by (2)

Full triples — surface form annotated when it differs from this entity's canonical label.

2016 Summer Olympics slogan A New World
Games of the XXXI Olympiad motto A New World