Rocawear

E132063

Rocawear is a hip-hop-inspired urban clothing brand known for its streetwear fashion and cultural influence, originally launched as part of Jay-Z’s Roc-A-Fella business empire.

All labels observed (2)

Label Occurrences
Rocawear canonical 4
Ecko Unltd. 1

How this entity was disambiguated

Statements (50)

Predicate Object
instanceOf clothing brand
fashion label
associatedMusicGenre hip hop
associatedSubculture street culture
urban culture
associatedWith Jay-Z
Roc-A-Fella Records
collaboratesWith hip hop artists
competitor Rocawear self-linksurface differs
surface form: Ecko Unltd.

Phat Farm
Sean John
countryOfOrigin United States of America
surface form: United States
foundedBy Damon Dash
Jay-Z
genre streetwear
urban fashion
hasBrandColor black
red
white
hasBrandImage luxury streetwear
urban lifestyle
hasLogoFeature stylized R
hasMarketingChannel billboards
music videos
urban magazines
hasPricePositioning mid-range
hasStyleElement baggy silhouettes
bold logos
graphic prints
sportswear influences
headquartersLocation New York City
industry apparel
influencedBy New York street culture
inspiredBy hip hop culture
knownFor cultural influence in hip hop fashion
hip-hop-inspired designs
streetwear fashion
languageOfBranding English
marketedAs lifestyle brand
partOf Roc-A-Fella business empire
productType T-shirts
accessories
hats
hoodies
jackets
jeans
soldIn department stores
online retailers
specialty retail stores
targetDemographic urban youth

How these facts were elicited

Referenced by (5)

Full triples — surface form annotated when it differs from this entity's canonical label.

Jay-Z founderOf Rocawear
Rocawear competitor Rocawear self-linksurface differs
this entity surface form: Ecko Unltd.
Damon Dash founded Rocawear
Kareem "Biggs" Burke handled street promotion and A&R associatedWith Rocawear
subject surface form: Kareem "Biggs" Burke