Building America
E10262
Building America is the corporate slogan used by Union Pacific Railroad to emphasize its role in supporting and connecting the nation’s economy and infrastructure.
Statements (34)
| Predicate | Object |
|---|---|
| instanceOf |
corporate slogan
→
|
| appearsOn |
Union Pacific advertising materials
→
Union Pacific corporate communications → Union Pacific freight cars → Union Pacific locomotives → Union Pacific website → |
| appliesTo |
United States
→
|
| associatedWith |
U.S. economy
→
freight rail → national infrastructure → railroad infrastructure → |
| countryOfOrigin |
United States
→
|
| industry |
rail transportation
→
|
| medium |
advertising campaigns
→
corporate branding → marketing → |
| mottoOf |
Union Pacific Corporation
→
Union Pacific Railroad → |
| purpose |
emphasize Union Pacific Railroad’s role in connecting national infrastructure
→
emphasize Union Pacific Railroad’s role in supporting the U.S. economy → |
| relatedTo |
Union Pacific brand identity
→
Union Pacific corporate mission → |
| sloganLanguage |
English
→
|
| targetAudience |
customers of Union Pacific Railroad
→
general public → investors → policy makers → |
| theme |
connectivity
→
economic growth → infrastructure development → nation building → |
| usedBy |
Union Pacific Corporation
→
Union Pacific Railroad → |
| usedSince |
early 2000s
→
|
Referenced by (1)
| Subject (surface form when different) | Predicate |
|---|---|
|
Union Pacific Railroad
→
|
hasMotto |