Follow Your Folly
E1022177
Follow Your Folly is the playful, adventurous brand motto used by New Belgium Brewing Company to express its free-spirited, creative identity.
All labels observed (1)
| Label | Occurrences |
|---|---|
| Follow Your Folly canonical | 1 |
Statements (25)
| Predicate | Object |
|---|---|
| instanceOf |
brand motto
ⓘ
slogan ⓘ |
| appliesTo | New Belgium Brewing Company brand ⓘ |
| associatedWith |
New Belgium Brewing Company advertising
ⓘ
craft beer marketing ⓘ |
| countryOfUse |
United States of America
ⓘ
surface form:
United States
|
| describes |
adventurous identity of New Belgium Brewing Company
ⓘ
creative identity of New Belgium Brewing Company ⓘ free-spirited identity of New Belgium Brewing Company ⓘ playful identity of New Belgium Brewing Company ⓘ |
| hasTheme |
experimentation
ⓘ
free spirit ⓘ fun ⓘ nonconformity ⓘ |
| language | English ⓘ |
| medium |
brand storytelling
ⓘ
marketing communications ⓘ |
| promotesValue |
adventure
ⓘ
creativity ⓘ individual expression ⓘ playfulness ⓘ |
| relatedTo | New Belgium Brewing Company brand identity ⓘ |
| targetAudience | craft beer drinkers ⓘ |
| targetIndustry | beer industry ⓘ |
| usedBy | New Belgium Brewing Company NERFINISHED ⓘ |
Referenced by (1)
Full triples — surface form annotated when it differs from this entity's canonical label.