motto

A motto is a short, memorable phrase that expresses the guiding principle, ideal, or purpose of a person, group, or organization.

Observed surface forms (67)

• slogan ×42
• military motto ×21
• political slogan ×21
• Latin motto ×20
• advertising slogan ×19
• national motto ×17
• official motto ×14
• English-language motto ×7
• Olympic motto ×6
• marketing tagline ×6

• brand slogan ×5
• state motto ×5
• catchphrase ×4
• corporate slogan ×4
• institutional motto ×4
• phrase ×4
• quotation ×4
• French phrase ×3
• aphorism ×3
• marketing campaign tagline ×3
• organizational motto ×3
• promotional motto ×3
• rallying cry ×3
• United States Air Force motto ×2
• chivalric motto ×2
• city motto ×2
• civic motto ×2
• episcopal motto ×2
• heraldic motto ×2
• moral maxim ×2
• school motto ×2
• tagline ×2
• BBC motto ×1
• Bauhaus motto ×1
• French motto ×1
• IBM slogan ×1
• Japanese military motto ×1
• Jesuit motto ×1
• Latin-inspired motto ×1
• Marian motto ×1
• Olympic slogan ×1
• Swedish-language motto ×1
• United States Army motto ×1
• club motto ×1
• county motto ×1
• guiding motto ×1
• historic motto ×1
• imperial motto ×1
• medieval motto ×1
• military creed ×1
• motto of Canada ×1
• motto of the United States ×1
• municipal motto ×1
• national motto of India ×1
• patriotic motto ×1
• police motto ×1
• prosperity slogan ×1
• proverb ×1
• provincial motto ×1
• quote ×1
• religious motto ×1
• revolutionary slogan ×1
• royal motto ×1
• sports event motto ×1
• transit agency slogan ×1
• university motto translation ×1
• warrior ethos ×1

Instances (225)

• Intel Inside via concept surface "advertising slogan"
• And There Was Light via concept surface "English-language motto"
• Rendezvous With Destiny via concept surface "military motto"
• The City of the Plains via concept surface "city motto"
• Let America Be America Again via concept surface "political slogan"
• Ranger Creed via concept surface "military creed"
• First to Fight
• Letters, Science, Art via concept surface "slogan"
• Veritas vos liberabit
• Hope
• Excelsior via concept surface "state motto"
• Take back control via concept surface "political slogan"
• Alliance of Conservatives and Christian Democrats (paraphrased; verify exact wording)
  surface form: Alliance of Conservatives and Christian Democrats
• Honneur et Patrie via concept surface "national motto"
• The Love of Liberty Brought Us Here via concept surface "national motto"
• We Never Sleep
• "The stuff that dreams are made of" (historical slogan) via concept surface "slogan"
  surface form: "The stuff that dreams are made of"
• Art and technology – a new unity via concept surface "slogan"
• “For the Fatherland” (unofficial English rendering)
  surface form: For the Fatherland
• Manners Makyth Man via concept surface "moral maxim"
• Be Moved via concept surface "corporate slogan"
• Tria juncta in uno
• Seven Lives for the Country via concept surface "Japanese military motto"
• Without Equal
• Floreat Etona via concept surface "school motto"
• Citius, Altius, Fortius via concept surface "Olympic motto"
• Vera et gratia (Latin) via concept surface "Latin motto"
  surface form: Vera et gratia
• Humanity – Equality – Destiny
• Light the Fire Within via concept surface "Olympic motto"
• Defence of the Realm
• Out of Many, One People via concept surface "national motto"
• Semper Fortis (associated with the U.S. Navy) via concept surface "Latin motto"
  surface form: Semper Fortis
• Desiderantes meliorem patriam via concept surface "Latin motto"
• “The Heart of California” via concept surface "county motto"
  surface form: The Heart of California
• Taxation Without Representation via concept surface "political slogan"
• "The Show" via concept surface "tagline"
  surface form: The Show
• Truth and Beauty
• Amsterdam Dance and Music via concept surface "phrase"
• motto "Annuit cœptis" via concept surface "Latin motto"
  surface form: Annuit cœptis
• Annuit cœptis
• motto "Novus ordo seclorum"
  surface form: Novus ordo seclorum
• No Better Friend, No Worse Enemy
• Totus Tuus
• The Song and Soul of the South via concept surface "slogan"
• In Service to the Church in the World
• "One man, one vote" via concept surface "political slogan"
  surface form: One man, one vote
• Scientiarum Academiae Scripta Varia
• Dieu et mon droit via concept surface "royal motto"
• The Happy Games via concept surface "Olympic motto"
• Do or Die via concept surface "political slogan"