Triple
T712921
| Position | Surface form | Disambiguated ID | Type / Status |
|---|---|---|---|
| Subject | Google Ad Manager |
E14247
|
entity |
| Predicate | previouslyKnownAs |
P65
|
FINISHED |
| Object | DoubleClick Ad Exchange |
E14247
|
NE FINISHED |
How this triple was built (2 steps)
Every LLM step that produced this triple, in pipeline order — named-entity classification, the disambiguation choices (the exact options shown, with the pick highlighted), and the generated description. The batch + timestamp of each is in the Provenance table below.
NER
Named-entity recognition
gpt-5-mini
Instruction
Given a phrase, classify it is english named entity (e.g., persons, organizations, works of art) in Latin script, or not (e.g., literals, dates, URLs, verbose phrases). For disambiguation, the statement where the phrase occurs as object is also given. Please return a JSON object with `phrase` (string, the phrase being analyzed) and `is_ne` (boolean, indicating whether the phrase is a Named Entity).
Input
Phrase: DoubleClick Ad Exchange | Statement: [Google Ad Manager, previouslyKnownAs, DoubleClick Ad Exchange]
NED1
Entity disambiguation (via context triple)
gpt-5-mini-2025-08-07
Target entity: DoubleClick Ad Exchange Context triple: [Google Ad Manager, previouslyKnownAs, DoubleClick Ad Exchange]
-
A.
Google Ad Exchange
Google Ad Exchange is a real-time digital advertising marketplace operated by Google that enables publishers and advertisers to buy and sell display, video, and mobile ad inventory programmatically at scale.
-
B.
Google Ad Manager
chosen
Google Ad Manager is Google's unified advertising platform that helps publishers manage, serve, and optimize digital ads across web, app, and video inventory.
-
C.
Google AdSense
Google AdSense is an online advertising program that enables website owners and content creators to earn revenue by displaying targeted ads provided by Google on their digital properties.
-
D.
DART for Advertisers
DART for Advertisers is an online ad-serving and campaign management platform that enabled advertisers to create, target, deliver, and track digital advertising across websites.
-
E.
Xandr
Xandr is a digital advertising and analytics platform that provides tools for programmatic ad buying, selling, and campaign optimization across multiple channels.
- F. None of above.
- G. Unsure - the case is ambiguous/there is not enough information to decide.
Provenance (3 batches)
The batch behind each pipeline step, in order, with when it ran. Timestamps are batch-level — stages were processed in waves, so the object chain (NER → NED1 → NEDg → NED2) reads in order, but predicate / elicitation batches can sit in a different wave.
| Step | Stage | Batch ID | Status | When |
|---|---|---|---|---|
| creating | Elicitation | batch_69a4934a36e081909e7abef98b898a4e |
completed | March 1, 2026, 7:28 p.m. |
| NER | Named-entity recognition | batch_69a4aa9a1dcc81908bdb7b960765fde5 |
completed | March 1, 2026, 9:07 p.m. |
| NED1 | Entity disambiguation (via context triple) | batch_69a63757e5848190b7c11820f67b20a7 |
completed | March 3, 2026, 1:20 a.m. |
Created at: March 1, 2026, 7:36 p.m.