Triple
T4135413
| Position | Surface form | Disambiguated ID | Type / Status |
|---|---|---|---|
| Subject | Taste the Feeling |
E85140
|
entity |
| Predicate | creativeAgency |
P54068
|
FINISHED |
| Object | Ogilvy & Mather |
E68896
|
NE FINISHED |
How this triple was built (3 steps)
Every LLM step that produced this triple, in pipeline order — named-entity classification, the disambiguation choices (the exact options shown, with the pick highlighted), and the generated description. The batch + timestamp of each is in the Provenance table below.
NER
Named-entity recognition
gpt-5-mini
Instruction
Given a phrase, classify it is english named entity (e.g., persons, organizations, works of art) in Latin script, or not (e.g., literals, dates, URLs, verbose phrases). For disambiguation, the statement where the phrase occurs as object is also given. Please return a JSON object with `phrase` (string, the phrase being analyzed) and `is_ne` (boolean, indicating whether the phrase is a Named Entity).
Input
Phrase: Ogilvy & Mather | Statement: [Taste the Feeling, creativeAgency, Ogilvy & Mather]
NED1
Entity disambiguation (via context triple)
gpt-5-mini-2025-08-07
Target entity: Ogilvy & Mather Context triple: [Taste the Feeling, creativeAgency, Ogilvy & Mather]
-
A.
Ogilvy & Mather
chosen
Ogilvy & Mather is a major global advertising agency known for its influential marketing campaigns and brand-building work for leading companies worldwide.
-
B.
McCann Erickson
McCann Erickson is a global advertising agency network known for creating major international marketing campaigns for leading brands.
-
C.
Wolff Olins
Wolff Olins is a global brand consultancy known for creating bold and sometimes controversial visual identities for major organizations and events.
-
D.
Chiat/Day
Chiat/Day is a pioneering American advertising agency best known for creating Apple’s iconic “1984” Super Bowl commercial and other influential, award-winning campaigns.
-
E.
Omnicom Group
Omnicom Group is a global marketing and communications holding company that owns numerous leading advertising, media, and public relations agencies worldwide.
- F. None of above.
- G. Unsure - the case is ambiguous/there is not enough information to decide.
PD
Predicate disambiguation
gpt-5-mini-2025-08-07
Target predicate: creativeAgency Context triple: [Taste the Feeling, creativeAgency, Ogilvy & Mather]
-
A.
designBureau
Indicates that an entity functions as a design bureau responsible for planning, developing, or engineering designs for another entity or project.
-
B.
creativeDomain
Indicates the domain or field of creative activity within which an entity produces or expresses its work.
-
C.
creativeOutput
Indicates that an entity produces, originates, or is responsible for a creative work or result.
-
D.
brandingMedium
Indicates the medium or channel through which branding or brand-related communication is delivered.
-
E.
creativeUniverse
Indicates a relationship where an entity is responsible for originating, shaping, or imaginatively generating a universe or complete world.
- F. None of above. chosen
Provenance (5 batches)
The batch behind each pipeline step, in order, with when it ran. Timestamps are batch-level — stages were processed in waves, so the object chain (NER → NED1 → NEDg → NED2) reads in order, but predicate / elicitation batches can sit in a different wave.
| Step | Stage | Batch ID | Status | When |
|---|---|---|---|---|
| creating | Elicitation | batch_69aed935ccd881909dc61f81bcdb7a78 |
completed | March 9, 2026, 2:29 p.m. |
| NER | Named-entity recognition | batch_69af03a0f3408190adba7a8513bd3d12 |
completed | March 9, 2026, 5:30 p.m. |
| NED1 | Entity disambiguation (via context triple) | batch_69b576c75e5c8190acc4ee72cb574432 |
completed | March 14, 2026, 2:55 p.m. |
| PD | Predicate disambiguation | batch_69af018a54848190987f18c066c75068 |
completed | March 9, 2026, 5:21 p.m. |
| PDg | Predicate description generation | batch_69af039fb19c8190b20e62a3b3ad25c1 |
completed | March 9, 2026, 5:30 p.m. |
Created at: March 9, 2026, 3:43 p.m.