Triple
T22975579
| Position | Surface form | Disambiguated ID | Type / Status |
|---|---|---|---|
| Subject | Apple "Mac vs. PC" campaign |
E571307
|
entity |
| Predicate | brand campaign for Apple Inc. |
P82052
|
FINISHED |
| Object | Apple Inc. |
—
|
NE NERFINISHED |
How this triple was built (3 steps)
Every LLM step that produced this triple, in pipeline order — named-entity classification, the disambiguation choices (the exact options shown, with the pick highlighted), and the generated description. The batch + timestamp of each is in the Provenance table below.
NER
Named-entity recognition
gpt-5-mini
Instruction
Given a phrase, classify it is english named entity (e.g., persons, organizations, works of art) in Latin script, or not (e.g., literals, dates, URLs, verbose phrases). For disambiguation, the statement where the phrase occurs as object is also given. Please return a JSON object with `phrase` (string, the phrase being analyzed) and `is_ne` (boolean, indicating whether the phrase is a Named Entity).
Input
Phrase: Apple Inc. | Statement: [Apple "Mac vs. PC" campaign, brand campaign for Apple Inc., Apple Inc.]
NED1
Entity disambiguation (via context triple)
gpt-5-mini-2025-08-07
Target entity: Apple Inc. Context triple: [Apple "Mac vs. PC" campaign, brand campaign for Apple Inc., Apple Inc.]
-
A.
Apple Inc.
chosen
Apple Inc. is a multinational technology company best known for designing and selling consumer electronics like the iPhone, Mac, and iPad, along with software and digital services.
-
B.
Apple
Apple is a common English given name, most famously borne by Apple Martin, the daughter of Gwyneth Paltrow and Chris Martin.
-
C.
Apple
"Apple" is the only studio album by the American rock band Mother Love Bone, recognized as a seminal release in the early Seattle grunge scene.
-
D.
Apple
Apple is a renowned record label and multimedia company founded by The Beatles, best known for releasing and managing their music and related projects.
-
E.
Apple
Apple is a widely cultivated fruit known for its crisp texture, sweet-tart flavor, and central role in cuisines and agricultural traditions around the world.
- F. None of above.
- G. Unsure - the case is ambiguous/there is not enough information to decide.
PD
Predicate disambiguation
gpt-5-mini-2025-08-07
Target predicate: brand campaign for Apple Inc. Context triple: [Apple "Mac vs. PC" campaign, brand campaign for Apple Inc., Apple Inc.]
-
A.
brand campaign
chosen
Indicates a coordinated set of marketing activities and messages designed to promote, position, or reinforce a brand in the minds of a target audience.
-
B.
brandStrategy
Indicates the relationship in which a brand defines and guides how it will be positioned, communicated, and differentiated in the market to achieve its business goals.
-
C.
brand
Indicates that one entity is the commercial brand or label under which another entity (such as a product, service, or organization) is marketed or identified.
-
D.
hasBrandRecognitionFor
Indicates that one entity is aware of, recognizes, or can identify the brand of another entity.
-
E.
exportBrand
Indicates a relationship where a brand is sold or distributed outside its home market into foreign or international markets.
- F. None of above.
Provenance (3 batches)
The batch behind each pipeline step, in order, with when it ran. Timestamps are batch-level — stages were processed in waves, so the object chain (NER → NED1 → NEDg → NED2) reads in order, but predicate / elicitation batches can sit in a different wave.
| Step | Stage | Batch ID | Status | When |
|---|---|---|---|---|
| creating | Elicitation | batch_69e245b2c6548190a0e4c7f2f7df2d48 |
completed | April 17, 2026, 2:37 p.m. |
| NER | Named-entity recognition | batch_69f18235de508190ab9675d005870ff6 |
completed | April 29, 2026, 3:59 a.m. |
| PD | Predicate disambiguation | batch_69ef3b9101f48190a06c69dff26c6441 |
completed | April 27, 2026, 10:33 a.m. |
Created at: April 17, 2026, 3:48 p.m.