Triple

T14696519
Position Surface form Disambiguated ID Type / Status
Subject David Ogilvy E345176 entity
Predicate notableWork P4 FINISHED
Object Ogilvy on Advertising
Ogilvy on Advertising is a classic book by ad executive David Ogilvy that distills his principles, strategies, and real-world insights on creating effective advertising.
E1113659 NE FINISHED

How this triple was built (4 steps)

Every LLM step that produced this triple, in pipeline order — named-entity classification, the disambiguation choices (the exact options shown, with the pick highlighted), and the generated description. The batch + timestamp of each is in the Provenance table below.

NER Named-entity recognition gpt-5-mini
Instruction
Given a phrase, classify it is english named entity (e.g., persons, organizations, works of art) in Latin script, or not (e.g., literals, dates, URLs, verbose phrases). For disambiguation, the statement where the phrase occurs as object is also given. Please return a JSON object with `phrase` (string, the phrase being analyzed) and `is_ne` (boolean, indicating whether the phrase is a Named Entity).
Input
Phrase: Ogilvy on Advertising | Statement: [David Ogilvy, notableWork, Ogilvy on Advertising]
NED1 Entity disambiguation (via context triple) gpt-5-mini-2025-08-07
Target entity: Ogilvy on Advertising
Context triple: [David Ogilvy, notableWork, Ogilvy on Advertising]
  • A. Wally Olins: The Brand Handbook
    "Wally Olins: The Brand Handbook" is a practical guide to modern branding that distills renowned brand consultant Wally Olins’ expertise into clear principles and tools for creating and managing strong brands.
  • B. How to Get Ahead in Advertising
    How to Get Ahead in Advertising is a 1989 British satirical black comedy film that skewers the advertising industry and consumer culture.
  • C. Up Madison Avenue
    "Up Madison Avenue" is the satirical tagline for the 1969 cult comedy film *Putney Swope*, reflecting its irreverent take on the New York advertising world.
  • D. My Life in Advertising
    "My Life in Advertising" is a classic autobiographical and instructional book in which pioneering copywriter Claude C. Hopkins explains his principles and experiences that helped shape modern advertising.
  • E. Ogilvy
    Ogilvy is a prominent British surname historically associated with Scottish nobility and, through Marina Ogilvy, with the extended family of the British royal household.
  • F. None of above. chosen
  • G. Unsure - the case is ambiguous/there is not enough information to decide.
NEDg Description generation gpt-5.1
Instruction
Generate a one-sentence description of the target entity. 
You are given a context triple in the form (subject, predicate, object), where the object is the target entity. 
# Instructions
Use the triple to infer relevant information about the entity. Describe the entity based on what is most defining, well-known. 
Avoid repeating the information from the triple, unless really essential.
# Response Format
Return only the sentence: "Description: [one-sentence description of the target entity]"
Input
Entity: Ogilvy on Advertising
Triple: [David Ogilvy, notableWork, Ogilvy on Advertising]
Generated description
Ogilvy on Advertising is a classic book by ad executive David Ogilvy that distills his principles, strategies, and real-world insights on creating effective advertising.
NED2 Entity disambiguation (via description) gpt-5-mini-2025-08-07
Target entity: Ogilvy on Advertising
Target entity description: Ogilvy on Advertising is a classic book by ad executive David Ogilvy that distills his principles, strategies, and real-world insights on creating effective advertising.
  • A. Wally Olins: The Brand Handbook
    "Wally Olins: The Brand Handbook" is a practical guide to modern branding that distills renowned brand consultant Wally Olins’ expertise into clear principles and tools for creating and managing strong brands.
  • B. How to Get Ahead in Advertising
    How to Get Ahead in Advertising is a 1989 British satirical black comedy film that skewers the advertising industry and consumer culture.
  • C. Up Madison Avenue
    "Up Madison Avenue" is the satirical tagline for the 1969 cult comedy film *Putney Swope*, reflecting its irreverent take on the New York advertising world.
  • D. My Life in Advertising
    "My Life in Advertising" is a classic autobiographical and instructional book in which pioneering copywriter Claude C. Hopkins explains his principles and experiences that helped shape modern advertising.
  • E. Ogilvy
    Ogilvy is a prominent British surname historically associated with Scottish nobility and, through Marina Ogilvy, with the extended family of the British royal household.
  • F. None of above. chosen

Provenance (5 batches)

The batch behind each pipeline step, in order, with when it ran. Timestamps are batch-level — stages were processed in waves, so the object chain (NER → NED1 → NEDg → NED2) reads in order, but predicate / elicitation batches can sit in a different wave.

Step Stage Batch ID Status When
creating Elicitation batch_69d822e4a8c08190a155df736bb7bc13 completed April 9, 2026, 10:06 p.m.
NER Named-entity recognition batch_69deb58855e081908b38f9515db5677f completed April 14, 2026, 9:45 p.m.
NED1 Entity disambiguation (via context triple) batch_69fde19040e0819099159ed2609c6965 completed May 8, 2026, 1:13 p.m.
NEDg Description generation batch_69fde43698e881908226ae4907910249 completed May 8, 2026, 1:25 p.m.
NED2 Entity disambiguation (via description) batch_69fde53290a48190b3701472bb4e3d63 completed May 8, 2026, 1:29 p.m.
Created at: April 10, 2026, 1:28 a.m.