Illusion-O

E824796

Illusion-O was a theatrical gimmick and visual effects process used in the 1960 horror film "13 Ghosts" to let audiences choose whether to see or hide the on-screen ghosts using special colored glasses.

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Statements (39)

Predicate Object
instanceOf film exhibition gimmick
movie theater gimmick
visual effects process
associatedEra mid-20th-century American horror cinema
associatedWithDirector William Castle NERFINISHED
audienceInteractionType opt-in viewing of ghosts
category cinema technology gimmick
film marketing gimmick
countryOfOrigin United States of America
surface form: United States
creator William Castle NERFINISHED
designedForMedium theatrical exhibition
distribution used in Columbia Pictures release of 13 Ghosts
effectOnImage makes ghosts faint or invisible when viewed through the other color filter
makes ghosts visible when viewed through one color filter
exhibitionContext shown in selected cinemas equipped with Illusion-O glasses
firstUsedIn 13 Ghosts (1960 film) NERFINISHED
genreAssociation horror film
historicalSignificance early example of interactive cinema gimmick
introducedInYear 1960
legacy remembered as a classic William Castle gimmick
marketingLabel Illusion-O NERFINISHED
notableFor letting viewers decide whether to see the ghosts
promotedAs a way for audiences to control their own scares
purpose to allow audiences to choose whether to see on-screen ghosts
to allow audiences to hide on-screen ghosts
relatedTo Emergo NERFINISHED
Percepto NERFINISHED
William Castle theatrical gimmicks NERFINISHED
requires handheld or cardboard glasses with two differently colored lenses
projection of specially prepared ghost images
status largely obsolete
usedDuring original theatrical release of 13 Ghosts
usedInFilm 13 Ghosts (1960 film) NERFINISHED
usesDevice special colored glasses
usesTechnology anaglyph-style color separation
red-blue filter system
viewingMethod audience looks through blue filter to see ghosts
audience looks through red filter to reduce visibility of ghosts
visualStyle superimposed ghost images

Referenced by (1)

Full triples — surface form annotated when it differs from this entity's canonical label.

13 Ghosts featuresGimmick Illusion-O