True&Co.
E741805
True&Co. is an online lingerie and intimate apparel brand known for its data-driven bra fitting approach and personalized shopping experience.
Statements (45)
| Predicate | Object |
|---|---|
| instanceOf |
company
ⓘ
lingerie brand ⓘ online retailer ⓘ |
| brandPositioning |
data-driven lingerie brand
ⓘ
fit-focused bra company ⓘ |
| businessModel | direct-to-consumer ⓘ |
| businessScope | United States NERFINISHED ⓘ |
| collects | customer feedback on fit ⓘ |
| customerExperienceFeature |
fit profile creation
ⓘ
online style quiz ⓘ personalized product curation ⓘ |
| emphasizes |
personalized sizing guidance
ⓘ
reducing bra fit issues ⓘ |
| focusesOn |
body diversity
ⓘ
comfort ⓘ fit ⓘ |
| hasBrandAttribute |
comfort-first design
ⓘ
customer-centric ⓘ technology-driven ⓘ |
| hasCustomerInteractionMode | self-service online fitting ⓘ |
| hasSalesChannel | online store ⓘ |
| industry |
e-commerce
ⓘ
intimate apparel ⓘ lingerie ⓘ |
| knownFor |
data-driven bra fitting
ⓘ
personalized shopping experience ⓘ |
| offers |
bralettes
ⓘ
size-inclusive bra range ⓘ t-shirt bras ⓘ wireless bras ⓘ |
| productType |
bras
ⓘ
intimate apparel ⓘ lingerie ⓘ loungewear ⓘ panties ⓘ |
| serviceType |
online bra fitting quiz
ⓘ
personalized product recommendations ⓘ |
| shoppingChannel |
mobile web
ⓘ
website ⓘ |
| targetCustomer | women ⓘ |
| uses |
customer fit data
ⓘ
data analytics ⓘ |
| usesDataFor |
inventory planning
ⓘ
product design ⓘ recommendation algorithms ⓘ |
Referenced by (1)
Full triples — surface form annotated when it differs from this entity's canonical label.