California Milk Processor Board
E733027
The California Milk Processor Board is a nonprofit marketing organization best known for creating the iconic "Got Milk?" advertising campaign to promote milk consumption in California.
All labels observed (1)
| Label | Occurrences |
|---|---|
| California Milk Processor Board canonical | 1 |
Statements (31)
| Predicate | Object |
|---|---|
| instanceOf |
marketing organization
ⓘ
nonprofit organization ⓘ |
| campaignGoal |
improve public perception of milk
ⓘ
increase milk sales ⓘ |
| campaignType | public advertising campaign ⓘ |
| country |
United States of America
ⓘ
surface form:
United States
|
| focus | milk processors in California ⓘ |
| fundingSource | California milk processors NERFINISHED ⓘ |
| hasNotableCampaign | Got Milk? milk mustache ads NERFINISHED ⓘ |
| industry |
advertising industry
ⓘ
dairy industry ⓘ |
| knownFor |
Got Milk? advertising campaign
NERFINISHED
ⓘ
milk advertising in California ⓘ |
| languageOfCampaign | English ⓘ |
| marketingApproach | branded commodity advertising ⓘ |
| mediumUsed |
digital advertising
ⓘ
outdoor advertising ⓘ print advertising ⓘ radio advertising ⓘ television advertising ⓘ |
| nonprofitStatus | nonprofit ⓘ |
| operatingArea | California NERFINISHED ⓘ |
| organizationType | commodity promotion board ⓘ |
| productPromoted | cow's milk ⓘ |
| purpose | promote milk consumption in California ⓘ |
| sector | agricultural marketing ⓘ |
| sloganCreated | Got Milk? NERFINISHED ⓘ |
| state |
California, United States
ⓘ
surface form:
California
|
| subjectOf |
advertising industry analysis
ⓘ
marketing case studies ⓘ |
| targetAudience | California consumers ⓘ |
Referenced by (1)
Full triples — surface form annotated when it differs from this entity's canonical label.