Sekonda

E699251

Sekonda is a British watch brand known for producing affordable, mass-market timepieces and for its prominent sports sponsorships.

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All labels observed (1)

Label Occurrences
Sekonda canonical 1

Statements (48)

Predicate Object
instanceOf company
watch brand
brandCategory consumer goods brand
fashion accessory brand
brandOrigin British brand
brandReputation good value
reliable
countryOfOrigin United Kingdom
hasFeature battery-powered movements
leather straps
metal bracelets
stainless steel cases
water-resistant models
hasGenderSegment men's watches
unisex watches
women's watches
hasLanguageOfBranding English
hasLogoType wordmark logo
hasPrimaryMarket United Kingdom NERFINISHED
hasSecondaryMarket Eastern Europe NERFINISHED
Western Europe NERFINISHED
inception 1966
industry watchmaking industry
knownFor low-priced watches
sports sponsorships
value-for-money timepieces
marketingStrategy sports sponsorship
television advertising
marketPosition affordable
mass-market
operatingArea Europe NERFINISHED
United Kingdom NERFINISHED
priceRange low to mid-range
product chronograph watch
fashion watch
sports watch
wristwatch
salesChannel high-street retailers
mail-order catalogues
online retailers
sponsoredActivity ice hockey teams
other sporting events
snooker tournaments
targetMarket budget-conscious consumers
mass consumer market
timepieceType analogue watches
digital watches
quartz watches

Referenced by (1)

Full triples — surface form annotated when it differs from this entity's canonical label.