Wild Fable

E664371

Wild Fable is a Target-exclusive fashion brand offering trendy, affordable clothing and accessories primarily aimed at younger shoppers.

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Statements (39)

Predicate Object
instanceOf fashion brand
private label brand
associatedRetailer Target fashion department
availabilityRegion United States Target locations
brandCategory accessories brand
juniors’ apparel
women’s apparel
brandOwner Target Corporation NERFINISHED
brandPortfolio Target owned brands
competitorCategory fast-fashion brands
countryOfOrigin United States of America
surface form: United States
designFocus seasonal collections
trend-driven styles
exclusiveToRetailer Target NERFINISHED
marketedAs affordable
trendy
offers dresses
handbags
jeans
jewelry
outerwear
shoes
tops
ownedBy Target Corporation NERFINISHED
parentCompanyHeadquarters Minneapolis, Minnesota NERFINISHED
pricePositioning budget
mass market
priceRangeRelative lower than many national fashion brands at Target
productType accessories
clothing
retailChannel big-box retail
salesChannelType omnichannel
soldAt Target stores NERFINISHED
Target.com NERFINISHED
stylePositioning casualwear
streetwear-inspired
targetDemographic Gen Z consumers
young adults
younger shoppers

Referenced by (1)

Full triples — surface form annotated when it differs from this entity's canonical label.

Target Corporation brandName Wild Fable