voco

E610169

voco is a contemporary upscale hotel brand within the InterContinental Hotels Group portfolio, known for its relaxed style and locally inspired guest experiences.

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Statements (46)

Predicate Object
instanceOf hotel brand
amenity bar or lounge
complimentary Wi‑Fi
fitness facilities
meeting rooms
on-site restaurant
bookingChannel IHG official website
direct hotel reservations
online travel agencies
brandAttribute conversion-friendly brand for existing hotels
informal yet upscale service
locally inspired design elements
relaxed style
brandColorScheme blue and yellow accents
brandFocus conversion of existing upscale hotels
distinctive local character in each property
brandNameStyle stylized in all lowercase as "voco"
brandPortfolioMemberOf IHG brand portfolio
brandPositioning locally inspired guest experiences
relaxed upscale hotel experience
brandPromise memorable, locally influenced stays
reliable upscale comfort with a relaxed feel
brandStandard consistent quality across properties
recognizable voco visual identity
relaxed social spaces
sustainability-minded operations
warm welcome and quick check-in
hasLanguage English brand name
hasParentBrand IHG Hotels & Resorts NERFINISHED
industry hospitality industry
hotel industry
loyaltyProgram IHG One Rewards NERFINISHED
marketSegment upscale
operatesIn Americas NERFINISHED
Asia-Pacific NERFINISHED
Europe
Middle East
parentOrganization IHG Hotels & Resorts NERFINISHED
InterContinental Hotels Group NERFINISHED
productType upscale hotel
serviceOffering food and beverage services
guest accommodation
meetings and events facilities
style contemporary
targetCustomer business travelers
leisure travelers

Referenced by (1)

Full triples — surface form annotated when it differs from this entity's canonical label.