Chrysler LHS (in Chrysler lineup positioning)

E602199

The Chrysler LHS was a full-size front-wheel-drive luxury sedan that served as Chrysler’s flagship model in the 1990s, emphasizing comfort, upscale features, and aerodynamic cab-forward styling.

Try in SPARQL Jump to: Surface forms Statements Referenced by

Observed surface forms (1)

Surface form Occurrences
Chrysler LHS 0

Statements (43)

Predicate Object
instanceOf automobile model
full-size car
bodyStyle 4-door sedan
brandImageRole to project a modern, aerodynamic, upscale image for Chrysler in the 1990s
class executive car (North American classification)
competitor Buick Park Avenue NERFINISHED
Ford Taurus SHO (upper trims) and Ford Crown Victoria (luxury-oriented trims) NERFINISHED
Oldsmobile 88 / 98 NERFINISHED
Toyota Avalon (emerging full-size competitor) NERFINISHED
designPhilosophy cab-forward design
drivetrainChoiceSignificance front-wheel-drive layout distinguished it from many rear-wheel-drive luxury sedans of the era
emphasis comfort
interior space
upscale features
featureFocus high level of standard equipment
premium interior materials
quiet ride
flagshipRoleDuration served as Chrysler’s primary sedan flagship through much of the 1990s
introduced early 1990s
layout front-wheel-drive
luxuryOrientation comfort-oriented rather than sport-oriented
manufacturer Chrysler NERFINISHED
marketPosition flagship model
marketSegment full-size luxury sedan segment
notableCharacteristic long wheelbase relative to overall length due to cab-forward design
platform Chrysler LH platform NERFINISHED
positioningMessage luxury and comfort at a lower price than traditional luxury brands
positioningVsImports offered domestic alternative to entry-level European and Japanese luxury sedans
positionInLineup top of Chrysler passenger-car lineup
positionRelativeToOtherModels more luxurious than Chrysler Intrepid (Dodge brand counterpart)
more upscale than Chrysler Concorde
positioned above Chrysler Concorde
positioned above Chrysler New Yorker (in later years)
productionPeriod 1990s
relatedModel Chrysler Concorde NERFINISHED
Dodge Intrepid NERFINISHED
Eagle Vision NERFINISHED
roleInBrandStrategy to give Chrysler a competitive flagship sedan in the 1990s
seatingCapacity 5 passengers
soldInMarket North America NERFINISHED
styling aerodynamic cab-forward styling
targetCustomer buyers seeking near-luxury or entry-luxury full-size sedans
trimLevelPosition top trim within LH-platform sedans for Chrysler brand

Referenced by (1)

Full triples — surface form annotated when it differs from this entity's canonical label.

Chrysler Imperial successor Chrysler LHS (in Chrysler lineup positioning)