Blenders Pride

E555268

Blenders Pride is a popular Indian premium whisky brand known for its smooth taste and strong presence in the mid-range spirits market.

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All labels observed (1)

Label Occurrences
Blenders Pride canonical 1

Statements (45)

Predicate Object
instanceOf Alcoholic beverage brand
Whisky brand
alcoholByVolume 42.8%
aromaProfile Fruity notes
Light oak
baseIngredient Grain spirit
Imported Scotch malts
brandPositioning Premium lifestyle whisky
category Indian Made Foreign Liquor
color Golden amber
competitor Antiquity Blue NERFINISHED
Royal Stag NERFINISHED
Signature Premier Whisky NERFINISHED
countryOfOrigin India
hasTagline associated with premium lifestyle campaigns
hasVariant Blenders Pride Rare Premium NERFINISHED
Blenders Pride Reserve Collection NERFINISHED
Blenders Pride Ultra Premium NERFINISHED
introducedInMarket 1995
knownFor Smooth taste
Strong brand presence in India
manufacturer Pernod Ricard India NERFINISHED
marketingFocus Style and sophistication
marketSegment Mid-range spirits
Premium whisky
owner Pernod Ricard NERFINISHED
primaryMarket Indian premium whisky segment
productType Blended whisky
regulatoryCategory Indian whisky
served Neat
On the rocks
With soda
With water
soldIn Duty-free outlets
India NERFINISHED
targetConsumerSegment Urban middle class
Young professionals
tasteProfile Lightly smoky
Mellow
Smooth
typicalBottleSize 180 ml
375 ml
750 ml
typicalPackaging Glass bottle
usedIn Whisky cocktails

Referenced by (1)

Full triples — surface form annotated when it differs from this entity's canonical label.

Pernod Ricard brandPortfolioIncludes Blenders Pride