First Direct

E509127

First Direct is a UK-based telephone and online retail bank known for pioneering 24-hour, branchless banking services.

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Statements (46)

Predicate Object
instanceOf retail bank
telephone bank
bankingModel direct bank
brandOwner HSBC UK Bank plc NERFINISHED
brandPositioning customer service–focused bank
country United Kingdom
currency Pound sterling
customerServiceAvailability 24 hours a day
7 days a week
focus personal banking
formerParentCompany Midland Bank NERFINISHED
founder Midland Bank NERFINISHED
foundingDate 1989-10-01
hasChannel internet
mobile app
telephone
hasNo physical branch network
headquartersCountry United Kingdom
headquartersLocation Leeds NERFINISHED
inception 1989
industry banking
knownFor 24-hour customer service
branchless banking model
high customer satisfaction
telephone-only banking at launch
languageOfService English
legalForm division of HSBC UK Bank plc
locatedInTimeZone Europe/London
offers credit cards
current accounts
insurance products
mobile banking
mortgages
online banking
personal loans
savings accounts
telephone banking
parentCompany HSBC UK Bank plc NERFINISHED
parentIndexInclusion FTSE 100 Index NERFINISHED
regulator Financial Conduct Authority NERFINISHED
Prudential Regulation Authority NERFINISHED
serviceArea United Kingdom NERFINISHED
stockExchangeListingOfParent London Stock Exchange NERFINISHED
typeOfBusiness wholly owned subsidiary
ultimateParentCompany HSBC Holdings plc NERFINISHED
website https://www.firstdirect.com

Referenced by (2)

Full triples — surface form annotated when it differs from this entity's canonical label.

First Direct Arena namedAfter First Direct
First Direct Arena sponsor First Direct