Joanna Hoffman

E49741

Joanna Hoffman is a marketing executive and former member of the original Macintosh team at Apple who later joined Steve Jobs at NeXT and is known for her influential role in shaping early personal computing products.


Statements (41)
Predicate Object
instanceOf businessperson
human
marketing executive
technology industry figure
activeInPeriod 1980s
1990s
associatedWith Apple Macintosh project
NeXT computer project
employer Apple Inc.
NeXT Inc.
familyName Hoffman
fieldOfWork marketing
personal computing
technology industry
gender female
givenName Joanna
hasNotableColleague Steve Jobs
original Macintosh team members
hasRole marketing strategist
product marketing leader
industry computer industry
technology industry
influenced early personal computing product strategy
marketing of the original Macintosh
knownFor marketing work on early personal computers
member of the original Macintosh team at Apple
working closely with Steve Jobs
languageSpoken English
name Joanna Hoffman
nationality American
notableEvent joined NeXT with Steve Jobs after he left Apple
joined the original Macintosh team at Apple
occupation computer industry executive
marketing executive
partOf NeXT early team
original Macintosh team
role head of marketing for the original Macintosh
member of the original Macintosh team
workedOn Apple Macintosh
NeXT computer products
workedWith Steve Jobs

Referenced by (4)

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