Joe Camel

E46889
advertising mascot anthropomorphic animal cartoon character fictional character

Joe Camel is a cartoon camel mascot used in controversial advertising campaigns to promote Camel cigarettes, widely criticized for appealing to underage audiences.

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All labels observed (2)

Label Occurrences
Joe Camel canonical 4
Joe Camel campaign 1

Statements (49)

Predicate Object
instanceOf advertising mascot ⓘ
anthropomorphic animal ⓘ
cartoon character ⓘ
fictional character ⓘ
alsoKnownAs Old Joe ⓘ
associatedWith Camel brand logo ⓘ
R.J. Reynolds marketing campaigns ⓘ
brandPromoted Camel ⓘ
campaignEnded 1997 ⓘ
controversialFor appeal to children ⓘ
appeal to teenagers ⓘ
targeting underage audiences ⓘ
countryOfOrigin United States of America ⓘ
surface form: United States
createdFor Camel cigarettes ⓘ
creatorOrganization R.J. Reynolds Tobacco Company ⓘ
criticizedBy anti-smoking organizations ⓘ
medical associations ⓘ
parents groups ⓘ
public health advocates ⓘ
culturalImpact example in debates over tobacco advertising ⓘ
symbol of unethical marketing to children ⓘ
depicts camel ⓘ
gender male ⓘ
industry tobacco industry ⓘ
introducedInAdvertisingCampaign 1987 ⓘ
introducedInMarket United States of America ⓘ
surface form: United States
linkedTo youth smoking concerns ⓘ
medium billboards ⓘ
magazine advertisements ⓘ
merchandise ⓘ
print advertising ⓘ
owner R.J. Reynolds Tobacco Company ⓘ
portrayedAs cool ⓘ
smoker ⓘ
stylish ⓘ
productTypePromoted cigarettes ⓘ
reasonForWithdrawal legal and regulatory scrutiny ⓘ
public pressure ⓘ
regulatoryResponse increased restrictions on tobacco advertising ⓘ
species camel ⓘ
subjectOf congressional hearings on tobacco advertising ⓘ
lawsuits in the United States ⓘ
usedFor brand promotion ⓘ
tobacco advertising ⓘ
usedIn point-of-sale advertising ⓘ
promotional items such as hats and T-shirts ⓘ
visualStyle cartoon ⓘ
wears sunglasses ⓘ
withdrawnBy R.J. Reynolds Tobacco Company ⓘ

Referenced by (5)

Full triples — surface form annotated when it differs from this entity's canonical label.

R.J. Reynolds Tobacco Company → notableBrandCharacter → Joe Camel ⓘ
Camel → hasNotableCharacter → Joe Camel ⓘ
Camel → advertisingCampaign → Joe Camel ⓘ
this entity surface form: Joe Camel campaign
Camel cigarettes → notableMascot → Joe Camel ⓘ
subject surface form: Camel
Old Joe → alsoKnownAs → Joe Camel ⓘ