Coca-Cola Spencerian script logo

E414394

The Coca-Cola Spencerian script logo is the iconic, flowing handwritten-style wordmark that has represented the Coca-Cola brand for over a century.

All labels observed (4)

Label Occurrences
Coca-Cola Spencerian script logo canonical 1
Coca-Cola logo 1
Coca-Cola logos 1

How this entity was disambiguated

Statements (49)

Predicate Object
instanceOf brand identity element
corporate logo
logotype
trademark
wordmark
associatedWithCompany The Coca-Cola Company NERFINISHED
colorScheme red and white
countryOfOrigin United States of America
surface form: United States
depictsText Coca-Cola NERFINISHED
designedBy Frank M. Robinson NERFINISHED
designerRole Coca-Cola advertising man
Coca-Cola bookkeeper
designYear 1886
evolvedFrom early hand-lettered versions
hasCulturalRole icon of global advertising history
symbol of American consumer culture
hasDesignFeature connected letterforms
distinctive elongated C
flowing cursive lettering
hyphen between words
looped letterforms
swash capitals
hasTrademarkStatus registered trademark
hasVariant lockup with dynamic ribbon
monochrome version
outline version
influenced later beverage brand logos
introduced late 19th century
notableFor association with classic Americana
global recognition
high brand recognition
long-term consistency
primaryColor red
protectedBy trademark law
representsBrand Coca-Cola NERFINISHED
secondaryColor white
usedFor beverage branding
usedOn advertising materials
billboards
bottles
cans
glassware
merchandise
packaging
promotional items
signage
vending machines
usesScriptStyle Spencerian script
writingSystem Latin alphabet

How these facts were elicited

Referenced by (4)

Full triples — surface form annotated when it differs from this entity's canonical label.

Taste the Feeling usesBrandAssets Coca-Cola Spencerian script logo
I was a Rich Man's Plaything depicts Coca-Cola Spencerian script logo
this entity surface form: Coca-Cola logo
Coca-Cola red usedOn Coca-Cola Spencerian script logo
this entity surface form: Coca-Cola logos
Coca-Cola red partOf Coca-Cola Spencerian script logo
this entity surface form: Coca-Cola visual identity system