Fairy
E339796
Fairy is a popular Procter & Gamble brand of dishwashing detergents and related cleaning products, best known for its strong grease-cutting performance.
All labels observed (1)
| Label | Occurrences |
|---|---|
| Fairy canonical | 2 |
Statements (51)
| Predicate | Object |
|---|---|
| instanceOf |
Procter & Gamble brand
ⓘ
consumer product brand ⓘ dishwashing detergent brand ⓘ |
| brandCategory | fast-moving consumer goods ⓘ |
| brandOwner | Procter & Gamble ⓘ |
| brandPositioning |
effective on tough grease
ⓘ
premium dishwashing detergent ⓘ |
| competitor |
Dawn
ⓘ
Finish ⓘ Palmolive ⓘ Sunlight ⓘ |
| hasForm |
dishwasher detergent
ⓘ
dishwashing capsules ⓘ dishwashing gel ⓘ dishwashing powder ⓘ dishwashing tablets ⓘ hand dishwashing liquid ⓘ multi-purpose cleaning spray ⓘ washing-up liquid ⓘ |
| hasKeyAttribute |
colored liquid variants
ⓘ
concentrated formula ⓘ degreasing power ⓘ fragranced variants ⓘ hand-wash safe formulation ⓘ high foaming power ⓘ |
| hasVariant |
Fairy Non-Bio (laundry-related extension in some markets)
ⓘ
Fairy Original ⓘ Fairy Platinum ⓘ Fairy Platinum Plus ⓘ |
| industry |
home care
ⓘ
household cleaning products ⓘ |
| marketedAs | Fairy Liquid ⓘ |
| marketingFocus |
long-lasting suds
ⓘ
tough on grease, gentle on hands ⓘ |
| notableFor | strong grease-cutting performance ⓘ |
| packagingType |
cardboard carton for tablets
ⓘ
plastic bottle ⓘ plastic pouch ⓘ |
| parentCompany | Procter & Gamble ⓘ |
| productType |
cleaning product
ⓘ
dishwashing detergent ⓘ |
| soldIn |
Africa
ⓘ
Europe ⓘ Ireland ⓘ Middle East ⓘ United Kingdom ⓘ various international markets ⓘ |
| targetUse |
automatic dishwashing
ⓘ
grease removal ⓘ kitchen surface cleaning ⓘ manual dishwashing ⓘ |
Referenced by (2)
Full triples — surface form annotated when it differs from this entity's canonical label.