Caveman

E313805

Caveman is a humorous advertising mascot used by GEICO, depicted as a modern, sophisticated caveman who is offended by the slogan “So easy a caveman can do it.”

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All labels observed (2)

Label Occurrences
Caveman canonical 1
Cavemen (TV series) 1

Statements (34)

Predicate Object
instanceOf advertising mascot
fictional character
television character
advertises auto insurance
appearsIn GEICO
surface form: GEICO advertising campaign
associatedWithSlogan So easy a caveman can do it
belongsToCampaignType character-based advertising campaign
characterTrait articulate
cultured
easily offended by stereotyping
fashionable
contrastWith primitive caveman stereotype
countryOfOrigin United States of America
surface form: United States
createdFor GEICO auto insurance advertising
depictedAs modern caveman
sophisticated caveman
employerInFiction unspecified professional jobs
facialHair beard
genre humorous advertising
hairStyle long hair
hasSpinOff Caveman self-linksurface differs
surface form: Cavemen (TV series)
introducedInDecade 2000s
language English
medium online video ads
television commercials
notableFor being offended by the slogan "So easy a caveman can do it"
notableIn American popular culture
portrayedAs middle-class professional
urban resident
targetAudience television viewers in the United States
theme irony
satire of stereotypes
usedBy GEICO
wardrobe contemporary clothing

Referenced by (2)

Full triples — surface form annotated when it differs from this entity's canonical label.

GEICO hasMascot Caveman
Caveman hasSpinOff Caveman self-linksurface differs
this entity surface form: Cavemen (TV series)