Salton, Inc.

E307029

Salton, Inc. was a consumer appliance company best known for marketing the George Foreman Grill and other small kitchen devices.

All labels observed (1)

Label Occurrences
Salton, Inc. canonical 1

How this entity was disambiguated

Statements (44)

Predicate Object
instanceOf company
consumer appliance company
brandPerception infomercial-driven brand
value-oriented
businessArea design and marketing of appliances
outsourced manufacturing of appliances
businessModel marketing branded consumer appliances
celebrityEndorser George Foreman
coreCompetency branding and marketing of licensed products
country United States of America
surface form: United States
distributionChannel department stores
mass-market retail
specialty kitchen retailers
television infomercials
hasBrandAssociation health-oriented grilling
hasCompetitor Black+Decker
surface form: Black+Decker (appliances)

Cuisinart
Hamilton Beach
surface form: Hamilton Beach Brands

Spectrum Brands
hasFeatureAssociation fat-reducing countertop grills
hasMarketingStrategy celebrity endorsement
hasProductAttribute compact form factor
countertop convenience
plug-in electric operation
hasSalesChannel catalog sales
direct-response television
online retail
industry consumer electronics
home appliances
small kitchen appliances
knownFor George Foreman Grill
small kitchen devices
marketPosition popular mid-priced kitchen appliance brand
notableBrand George Foreman Grill
productCategory household appliances
kitchen appliances
productInnovation nonstick electric contact grill
productPlacement countertop kitchen
productType coffee makers
electric grills
other countertop kitchen appliances
toasters
targetMarket household consumers
usesLicensing celebrity name licensing

How these facts were elicited

Referenced by (1)

Full triples — surface form annotated when it differs from this entity's canonical label.