M life Rewards (historical loyalty program brand)

E288334

M life Rewards was MGM Resorts International’s former customer loyalty program that offered members tiered benefits, points, and exclusive perks across its portfolio of casinos, hotels, and entertainment venues.

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Statements (49)

Predicate Object
instanceOf casino loyalty program
customer loyalty program
appliesTo MGM Resorts International casinos
MGM Resorts International entertainment venues
MGM Resorts International hotels
MGM Resorts International properties
benefitType complimentary rooms
exclusive offers
free play offers
late checkout (subject to availability)
parking benefits
points
priority check-in
priority dining reservations
resort credits
room discounts
show ticket offers
tiered benefits
brandOwner MGM Resorts International
country United States of America
surface form: United States
feature co-branded credit card earning
earn points on dining spend
earn points on entertainment spend
earn points on gaming spend
earn points on hotel spend
mobile app integration
online account management
partner earning and redemption opportunities
redeemable points
tier credits
tier status based on play and spend
formerNameOf MGM Rewards
goal consolidate rewards across MGM properties
encourage repeat visitation
increase customer loyalty
industry entertainment
gaming
hospitality
operator MGM Resorts International
replacedBy MGM Rewards loyalty program
scope cross-resort rewards program
multi-property loyalty program
status discontinued brand
targetCustomer casino guests
convention and meeting guests
entertainment customers
frequent gamblers
hotel guests
leisure travelers

Referenced by (1)

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MGM Grand (licensing of brand to casinos and hotels) relatedBrand M life Rewards (historical loyalty program brand)