Surprisingly Human

E271950

"Surprisingly Human" is a former Animal Planet marketing slogan emphasizing the emotional relatability and human-like qualities of animals featured on the channel.

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All labels observed (1)

Label Occurrences
Surprisingly Human canonical 1

Statements (30)

Predicate Object
instanceOf advertising tagline
marketing slogan
appliesTo Animal Planet
surface form: Animal Planet channel
associatedChannelGenre factual entertainment
wildlife programming
associatedWith Animal Planet brand identity
belongsToCategory brand taglines
television network slogans
brandMessage animals are more like us than we think
describes animals as emotionally relatable
animals as similar to humans
emphasizes emotional storytelling about animals
personality of animals
similarities between animal and human behavior
focusesOn connection between humans and animals
industry television marketing
language English
medium digital media
television
ownerBrand Warner Bros. Discovery
region United States of America
surface form: United States
status former slogan
targetAudience animal lovers
general television audience
theme emotional relatability of animals
human-like qualities of animals
usedBy Animal Planet
usedFor brand differentiation
channel positioning
promotional campaigns

Referenced by (1)

Full triples — surface form annotated when it differs from this entity's canonical label.

Animal Planet slogan Surprisingly Human