Southern Strategy

E23713

electoral strategy political strategy

The Southern Strategy was a Republican Party electoral approach that sought to gain political support in the American South by appealing to white voters’ racial resentments and opposition to civil rights reforms.

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All labels observed (2)

Label	Occurrences
Southern Strategy canonical	4
Southern strategy	2

Statements (48)

Predicate	Object
instanceOf	electoral strategy ⓘ political strategy ⓘ
aimedAtVoterGroup	segregationist white voters ⓘ white voters in the American South ⓘ
appliedInRegion	Southern United States ⓘ surface form: American South Southern United States ⓘ
associatedWithAdvisor	Harry Dent ⓘ Kevin Phillips ⓘ Lee Atwater ⓘ
associatedWithPoliticalParty	Republican Party ⓘ surface form: Republican Party (United States)
associatedWithPolitician	Barry Goldwater ⓘ Richard Nixon ⓘ Ronald Reagan ⓘ
communicationStyle	dog-whistle politics ⓘ racially coded messaging ⓘ
consequence	decline of the Democratic Party in the Deep South ⓘ long-term partisan realignment in the South ⓘ rise of Republican dominance in Southern presidential elections ⓘ
country	United States of America ⓘ surface form: United States
criticizedFor	exploiting racial divisions ⓘ institutionalizing racial resentment in party politics ⓘ undermining civil rights progress ⓘ
documentedIn	political science literature on U.S. party realignment ⓘ
hasLegacy	modern Republican electoral strategies in the South ⓘ ongoing debates about race and partisanship in the United States ⓘ
historicalContext	American civil rights movement ⓘ surface form: Civil Rights Movement Voting Rights Act of 1965 ⓘ desegregation of schools ⓘ
motivatedBy	opposition to civil rights reforms ⓘ opposition to racial integration ⓘ racial resentment ⓘ
politicalGoal	build a Republican electoral majority ⓘ realign party coalitions in the South ⓘ shift white Southern voters from the Democratic Party to the Republican Party ⓘ
relatedTo	conservative movement in the United States ⓘ party realignment in the United States ⓘ racial politics in the United States ⓘ
significantPeriod	1970s ⓘ late 1960s ⓘ
startTime	1960s ⓘ
tactic	appeals to states’ rights ⓘ coded racial language ⓘ emphasis on law and order ⓘ opposition to busing for school desegregation ⓘ opposition to federal intervention in local affairs ⓘ
usedInElection	1968 United States presidential election ⓘ 1972 United States presidential election ⓘ 1980 United States presidential election ⓘ

Referenced by (6)

Full triples — surface form annotated when it differs from this entity's canonical label.

Southern Republicans → linkedEvent → Southern Strategy ⓘ

Nixon administration → hasPolicy → Southern Strategy ⓘ

this entity surface form: Southern strategy

Nixon 1972 presidential campaign → strategy → Southern Strategy ⓘ

this entity surface form: Southern strategy

Sixth Party System in United States politics → linkedTo → Southern Strategy ⓘ

Harry Dent → notableFor → Southern Strategy ⓘ

Kevin Phillips → subjectOf → Southern Strategy ⓘ