Warner Bros. Consumer Products

E195783

Warner Bros. Consumer Products is the licensing and merchandising division of Warner Bros. that manages and commercializes the company’s entertainment brands and franchises worldwide.

All labels observed (2)

How this entity was disambiguated

Statements (47)

Predicate Object
instanceOf licensing division
merchandising division
subsidiary
brandPortfolioIncludes DC Entertainment
surface form: DC

Friends
Game of Thrones
Hanna-Barbera
Harry Potter
Looney Tunes
Scooby-Doo
The Big Bang Theory
The Lord of the Rings
Wizarding World
commercializes Warner Bros. characters
Warner Bros. film franchises
Warner Bros. intellectual property
Warner Bros. television franchises
country United States of America
surface form: United States
divisionOf Warner Bros. Entertainment
surface form: Warner Bros.

Warner Bros. Discovery
focusesOn brand extension
consumer engagement
franchise expansion
headquartersLocation Burbank, California
United States of America
surface form: United States
industry brand management
licensing
merchandising
manages Warner Bros. entertainment brands
Warner Bros. franchises
operatesIn worldwide
parentOrganization Warner Bros. Entertainment
surface form: Warner Bros.

Warner Bros. Discovery
partOf Warner Bros. Consumer Products self-linksurface differs
surface form: Warner Bros. Global Brands and Experiences
productCategory apparel
collectibles
home décor
interactive products
publishing
toys
responsibleFor brand licensing
consumer products strategy
merchandising
retail partnerships
worksWith licensees
promotional partners
retailers

How these facts were elicited

Referenced by (4)

Full triples — surface form annotated when it differs from this entity's canonical label.

Wizarding World brandManagedBy Warner Bros. Consumer Products
Warner Bros. Consumer Products partOf Warner Bros. Consumer Products self-linksurface differs
this entity surface form: Warner Bros. Global Brands and Experiences
DC Entertainment partOf Warner Bros. Consumer Products
this entity surface form: Warner Bros. Global Brands and Experiences
Lego Harry Potter licensedFrom Warner Bros. Consumer Products