Triple

T8603007
Position Surface form Disambiguated ID Type / Status
Subject TBWA Worldwide E203723 entity
Predicate hasDivision P35 FINISHED
Object Media Arts Lab
Media Arts Lab is a creative advertising agency best known as the dedicated shop behind many of Apple’s global marketing campaigns.
E744889 NE FINISHED

How this triple was built (4 steps)

Every LLM step that produced this triple, in pipeline order — named-entity classification, the disambiguation choices (the exact options shown, with the pick highlighted), and the generated description. The batch + timestamp of each is in the Provenance table below.

NER Named-entity recognition gpt-5-mini
Instruction
Given a phrase, classify it is english named entity (e.g., persons, organizations, works of art) in Latin script, or not (e.g., literals, dates, URLs, verbose phrases). For disambiguation, the statement where the phrase occurs as object is also given. Please return a JSON object with `phrase` (string, the phrase being analyzed) and `is_ne` (boolean, indicating whether the phrase is a Named Entity).
Input
Phrase: Media Arts Lab | Statement: [TBWA Worldwide, hasDivision, Media Arts Lab]
NED1 Entity disambiguation (via context triple) gpt-5-mini-2025-08-07
Target entity: Media Arts Lab
Context triple: [TBWA Worldwide, hasDivision, Media Arts Lab]
  • A. Digital Media Lab
    The Digital Media Lab is a specialized facility at UMass Amherst Libraries that provides tools, technology, and support for creating and working with digital and multimedia projects.
  • B. Experimental Media and Performing Arts Center
    The Experimental Media and Performing Arts Center is a cutting-edge venue and research facility known for integrating advanced technology with innovative performances and immersive media arts.
  • C. Center for Media and Design
    The Center for Media and Design is a specialized Santa Monica College campus focused on creative arts, media, and design-related programs and training.
  • D. Centre for Digital Media
    The Centre for Digital Media is a graduate education and research institution in Vancouver focused on digital media, interactive technologies, and industry-collaborative projects.
  • E. Program in Art, Culture and Technology
    The Program in Art, Culture and Technology is an interdisciplinary academic unit at MIT that integrates artistic practice, cultural inquiry, and technological experimentation in research and education.
  • F. None of above. chosen
  • G. Unsure - the case is ambiguous/there is not enough information to decide.
NEDg Description generation gpt-5.1
Instruction
Generate a one-sentence description of the target entity. 
You are given a context triple in the form (subject, predicate, object), where the object is the target entity. 
# Instructions
Use the triple to infer relevant information about the entity. Describe the entity based on what is most defining, well-known. 
Avoid repeating the information from the triple, unless really essential.
# Response Format
Return only the sentence: "Description: [one-sentence description of the target entity]"
Input
Entity: Media Arts Lab
Triple: [TBWA Worldwide, hasDivision, Media Arts Lab]
Generated description
Media Arts Lab is a creative advertising agency best known as the dedicated shop behind many of Apple’s global marketing campaigns.
NED2 Entity disambiguation (via description) gpt-5-mini-2025-08-07
Target entity: Media Arts Lab
Target entity description: Media Arts Lab is a creative advertising agency best known as the dedicated shop behind many of Apple’s global marketing campaigns.
  • A. Digital Media Lab
    The Digital Media Lab is a specialized facility at UMass Amherst Libraries that provides tools, technology, and support for creating and working with digital and multimedia projects.
  • B. Experimental Media and Performing Arts Center
    The Experimental Media and Performing Arts Center is a cutting-edge venue and research facility known for integrating advanced technology with innovative performances and immersive media arts.
  • C. Center for Media and Design
    The Center for Media and Design is a specialized Santa Monica College campus focused on creative arts, media, and design-related programs and training.
  • D. Centre for Digital Media
    The Centre for Digital Media is a graduate education and research institution in Vancouver focused on digital media, interactive technologies, and industry-collaborative projects.
  • E. Program in Art, Culture and Technology
    The Program in Art, Culture and Technology is an interdisciplinary academic unit at MIT that integrates artistic practice, cultural inquiry, and technological experimentation in research and education.
  • F. None of above. chosen

Provenance (5 batches)

The batch behind each pipeline step, in order, with when it ran. Timestamps are batch-level — stages were processed in waves, so the object chain (NER → NED1 → NEDg → NED2) reads in order, but predicate / elicitation batches can sit in a different wave.

Step Stage Batch ID Status When
creating Elicitation batch_69ca832b56948190ba751cec255308f1 completed March 30, 2026, 2:05 p.m.
NER Named-entity recognition batch_69cc46dc23448190a5eb63455578427e completed March 31, 2026, 10:12 p.m.
NED1 Entity disambiguation (via context triple) batch_69cea8f13f7081908317c1b2d87a51b2 completed April 2, 2026, 5:35 p.m.
NEDg Description generation batch_69cea9d0dad0819095134f6f8cafb4c0 completed April 2, 2026, 5:39 p.m.
NED2 Entity disambiguation (via description) batch_69ceaa7025388190a3f17aca46d4858e completed April 2, 2026, 5:42 p.m.
Created at: March 30, 2026, 6:24 p.m.