Triple
T8415950
| Position | Surface form | Disambiguated ID | Type / Status |
|---|---|---|---|
| Subject | Omnicom Group |
E198729
|
entity |
| Predicate | hasDivision |
P35
|
FINISHED |
| Object |
Omnicom Precision Marketing Group
Omnicom Precision Marketing Group is a data-driven marketing and customer experience network within Omnicom that specializes in personalized, technology-enabled marketing solutions for global brands.
|
E198729
|
NE FINISHED |
How this triple was built (4 steps)
Every LLM step that produced this triple, in pipeline order — named-entity classification, the disambiguation choices (the exact options shown, with the pick highlighted), and the generated description. The batch + timestamp of each is in the Provenance table below.
NER
Named-entity recognition
gpt-5-mini
Instruction
Given a phrase, classify it is english named entity (e.g., persons, organizations, works of art) in Latin script, or not (e.g., literals, dates, URLs, verbose phrases). For disambiguation, the statement where the phrase occurs as object is also given. Please return a JSON object with `phrase` (string, the phrase being analyzed) and `is_ne` (boolean, indicating whether the phrase is a Named Entity).
Input
Phrase: Omnicom Precision Marketing Group | Statement: [Omnicom Group, hasDivision, Omnicom Precision Marketing Group]
NED1
Entity disambiguation (via context triple)
gpt-5-mini-2025-08-07
Target entity: Omnicom Precision Marketing Group Context triple: [Omnicom Group, hasDivision, Omnicom Precision Marketing Group]
-
A.
Omnicom Group
Omnicom Group is a global marketing and communications holding company that owns numerous leading advertising, media, and public relations agencies worldwide.
-
B.
Publicis Communications
Publicis Communications is a major creative and advertising network within the global marketing and communications conglomerate Publicis Groupe.
-
C.
McCann Erickson
McCann Erickson is a global advertising agency network known for creating major international marketing campaigns for leading brands.
-
D.
WPP plc
WPP plc is a British multinational advertising and public relations conglomerate and one of the world’s largest communications groups.
-
E.
Weber Shandwick
Weber Shandwick is a global public relations and communications agency known for its work in corporate, public affairs, and brand communications for major clients worldwide.
- F. None of above. chosen
- G. Unsure - the case is ambiguous/there is not enough information to decide.
NEDg
Description generation
gpt-5.1
Instruction
Generate a one-sentence description of the target entity. You are given a context triple in the form (subject, predicate, object), where the object is the target entity. # Instructions Use the triple to infer relevant information about the entity. Describe the entity based on what is most defining, well-known. Avoid repeating the information from the triple, unless really essential. # Response Format Return only the sentence: "Description: [one-sentence description of the target entity]"
Input
Entity: Omnicom Precision Marketing Group Triple: [Omnicom Group, hasDivision, Omnicom Precision Marketing Group]
Generated description
Omnicom Precision Marketing Group is a data-driven marketing and customer experience network within Omnicom that specializes in personalized, technology-enabled marketing solutions for global brands.
NED2
Entity disambiguation (via description)
gpt-5-mini-2025-08-07
Target entity: Omnicom Precision Marketing Group Target entity description: Omnicom Precision Marketing Group is a data-driven marketing and customer experience network within Omnicom that specializes in personalized, technology-enabled marketing solutions for global brands.
-
A.
Omnicom Group
chosen
Omnicom Group is a global marketing and communications holding company that owns numerous leading advertising, media, and public relations agencies worldwide.
-
B.
Publicis Communications
Publicis Communications is a major creative and advertising network within the global marketing and communications conglomerate Publicis Groupe.
-
C.
McCann Erickson
McCann Erickson is a global advertising agency network known for creating major international marketing campaigns for leading brands.
-
D.
WPP plc
WPP plc is a British multinational advertising and public relations conglomerate and one of the world’s largest communications groups.
-
E.
Weber Shandwick
Weber Shandwick is a global public relations and communications agency known for its work in corporate, public affairs, and brand communications for major clients worldwide.
- F. None of above.
Provenance (5 batches)
The batch behind each pipeline step, in order, with when it ran. Timestamps are batch-level — stages were processed in waves, so the object chain (NER → NED1 → NEDg → NED2) reads in order, but predicate / elicitation batches can sit in a different wave.
| Step | Stage | Batch ID | Status | When |
|---|---|---|---|---|
| creating | Elicitation | batch_69ca831201b481909e137936ef99ff11 |
completed | March 30, 2026, 2:05 p.m. |
| NER | Named-entity recognition | batch_69cb84c5121081908efa3eca25406d3a |
completed | March 31, 2026, 8:24 a.m. |
| NED1 | Entity disambiguation (via context triple) | batch_69ce6ce5bfe481909e05c6a34e10ae16 |
completed | April 2, 2026, 1:19 p.m. |
| NEDg | Description generation | batch_69ce70d6e14c819083364deec9e0f509 |
completed | April 2, 2026, 1:36 p.m. |
| NED2 | Entity disambiguation (via description) | batch_69ce71693b7081909abefb56f8f69a77 |
completed | April 2, 2026, 1:38 p.m. |
Created at: March 30, 2026, 6:06 p.m.