Triple
T7388685
| Position | Surface form | Disambiguated ID | Type / Status |
|---|---|---|---|
| Subject | Adobe Marketing Cloud |
E170445
|
entity |
| Predicate | hasComponent |
P35
|
FINISHED |
| Object |
Adobe Audience Manager
Adobe Audience Manager is a data management platform that helps businesses collect, organize, and activate audience data for targeted advertising and personalized marketing across channels.
|
E660824
|
NE FINISHED |
How this triple was built (4 steps)
Every LLM step that produced this triple, in pipeline order — named-entity classification, the disambiguation choices (the exact options shown, with the pick highlighted), and the generated description. The batch + timestamp of each is in the Provenance table below.
NER
Named-entity recognition
gpt-5-mini
Instruction
Given a phrase, classify it is english named entity (e.g., persons, organizations, works of art) in Latin script, or not (e.g., literals, dates, URLs, verbose phrases). For disambiguation, the statement where the phrase occurs as object is also given. Please return a JSON object with `phrase` (string, the phrase being analyzed) and `is_ne` (boolean, indicating whether the phrase is a Named Entity).
Input
Phrase: Adobe Audience Manager | Statement: [Adobe Marketing Cloud, hasComponent, Adobe Audience Manager]
NED1
Entity disambiguation (via context triple)
gpt-5-mini-2025-08-07
Target entity: Adobe Audience Manager Context triple: [Adobe Marketing Cloud, hasComponent, Adobe Audience Manager]
-
A.
Xandr
Xandr is a digital advertising and analytics platform that provides tools for programmatic ad buying, selling, and campaign optimization across multiple channels.
-
B.
Adobe Marketing Cloud
Adobe Marketing Cloud is a suite of integrated digital marketing tools and analytics services from Adobe that helps businesses manage, measure, and optimize their online marketing efforts.
-
C.
Omniture
Omniture was a leading web analytics and online marketing optimization company best known for its SiteCatalyst platform before being acquired by Adobe.
-
D.
Coremetrics
Coremetrics is a web analytics and digital marketing optimization company known for providing businesses with detailed insights into online customer behavior and campaign performance.
-
E.
IAB Tech Lab
IAB Tech Lab is a global industry body that develops technical standards and solutions to support and improve digital advertising.
- F. None of above. chosen
- G. Unsure - the case is ambiguous/there is not enough information to decide.
NEDg
Description generation
gpt-5.1
Instruction
Generate a one-sentence description of the target entity. You are given a context triple in the form (subject, predicate, object), where the object is the target entity. # Instructions Use the triple to infer relevant information about the entity. Describe the entity based on what is most defining, well-known. Avoid repeating the information from the triple, unless really essential. # Response Format Return only the sentence: "Description: [one-sentence description of the target entity]"
Input
Entity: Adobe Audience Manager Triple: [Adobe Marketing Cloud, hasComponent, Adobe Audience Manager]
Generated description
Adobe Audience Manager is a data management platform that helps businesses collect, organize, and activate audience data for targeted advertising and personalized marketing across channels.
NED2
Entity disambiguation (via description)
gpt-5-mini-2025-08-07
Target entity: Adobe Audience Manager Target entity description: Adobe Audience Manager is a data management platform that helps businesses collect, organize, and activate audience data for targeted advertising and personalized marketing across channels.
-
A.
Xandr
Xandr is a digital advertising and analytics platform that provides tools for programmatic ad buying, selling, and campaign optimization across multiple channels.
-
B.
Adobe Marketing Cloud
Adobe Marketing Cloud is a suite of integrated digital marketing tools and analytics services from Adobe that helps businesses manage, measure, and optimize their online marketing efforts.
-
C.
Omniture
Omniture was a leading web analytics and online marketing optimization company best known for its SiteCatalyst platform before being acquired by Adobe.
-
D.
Coremetrics
Coremetrics is a web analytics and digital marketing optimization company known for providing businesses with detailed insights into online customer behavior and campaign performance.
-
E.
IAB Tech Lab
IAB Tech Lab is a global industry body that develops technical standards and solutions to support and improve digital advertising.
- F. None of above. chosen
Provenance (5 batches)
The batch behind each pipeline step, in order, with when it ran. Timestamps are batch-level — stages were processed in waves, so the object chain (NER → NED1 → NEDg → NED2) reads in order, but predicate / elicitation batches can sit in a different wave.
| Step | Stage | Batch ID | Status | When |
|---|---|---|---|---|
| creating | Elicitation | batch_69c68a5e2c9081909e713ce866e0060a |
completed | March 27, 2026, 1:47 p.m. |
| NER | Named-entity recognition | batch_69c6f1f3f5f48190aabe69ba79cbcb93 |
completed | March 27, 2026, 9:09 p.m. |
| NED1 | Entity disambiguation (via context triple) | batch_69c802e71bfc8190b45eb951c0311fce |
completed | March 28, 2026, 4:33 p.m. |
| NEDg | Description generation | batch_69c8038127408190947cb7002ccc0dec |
completed | March 28, 2026, 4:36 p.m. |
| NED2 | Entity disambiguation (via description) | batch_69c8040a40088190b37192429678fd3e |
completed | March 28, 2026, 4:38 p.m. |
Created at: March 27, 2026, 3:09 p.m.