Triple

T5607419
Position Surface form Disambiguated ID Type / Status
Subject Nestlé Health Science E147266 entity
Predicate hasBrand P1500 FINISHED
Object Wunderman
Wunderman is a global marketing and advertising agency known for its data-driven, digital-first campaigns and customer relationship management services.
E544077 NE FINISHED

How this triple was built (4 steps)

Every LLM step that produced this triple, in pipeline order — named-entity classification, the disambiguation choices (the exact options shown, with the pick highlighted), and the generated description. The batch + timestamp of each is in the Provenance table below.

NER Named-entity recognition gpt-5-mini
Instruction
Given a phrase, classify it is english named entity (e.g., persons, organizations, works of art) in Latin script, or not (e.g., literals, dates, URLs, verbose phrases). For disambiguation, the statement where the phrase occurs as object is also given. Please return a JSON object with `phrase` (string, the phrase being analyzed) and `is_ne` (boolean, indicating whether the phrase is a Named Entity).
Input
Phrase: Wunderman | Statement: [Nestlé Health Science, hasBrand, Wunderman]
NED1 Entity disambiguation (via context triple) gpt-5-mini-2025-08-07
Target entity: Wunderman
Context triple: [Nestlé Health Science, hasBrand, Wunderman]
  • A. Young & Rubicam
    Young & Rubicam is a major global advertising agency known for its influential marketing campaigns and long-standing presence in the advertising industry.
  • B. Ogilvy & Mather
    Ogilvy & Mather is a major global advertising agency known for its influential marketing campaigns and brand-building work for leading companies worldwide.
  • C. McCann Erickson
    McCann Erickson is a global advertising agency network known for creating major international marketing campaigns for leading brands.
  • D. BBDO
    BBDO is a major global advertising agency network known for creating high-profile, award-winning campaigns for leading brands.
  • E. Omnicom Group
    Omnicom Group is a global marketing and communications holding company that owns numerous leading advertising, media, and public relations agencies worldwide.
  • F. None of above. chosen
  • G. Unsure - the case is ambiguous/there is not enough information to decide.
NEDg Description generation gpt-5.1
Instruction
Generate a one-sentence description of the target entity. 
You are given a context triple in the form (subject, predicate, object), where the object is the target entity. 
# Instructions
Use the triple to infer relevant information about the entity. Describe the entity based on what is most defining, well-known. 
Avoid repeating the information from the triple, unless really essential.
# Response Format
Return only the sentence: "Description: [one-sentence description of the target entity]"
Input
Entity: Wunderman
Triple: [Nestlé Health Science, hasBrand, Wunderman]
Generated description
Wunderman is a global marketing and advertising agency known for its data-driven, digital-first campaigns and customer relationship management services.
NED2 Entity disambiguation (via description) gpt-5-mini-2025-08-07
Target entity: Wunderman
Target entity description: Wunderman is a global marketing and advertising agency known for its data-driven, digital-first campaigns and customer relationship management services.
  • A. Young & Rubicam
    Young & Rubicam is a major global advertising agency known for its influential marketing campaigns and long-standing presence in the advertising industry.
  • B. Ogilvy & Mather
    Ogilvy & Mather is a major global advertising agency known for its influential marketing campaigns and brand-building work for leading companies worldwide.
  • C. McCann Erickson
    McCann Erickson is a global advertising agency network known for creating major international marketing campaigns for leading brands.
  • D. BBDO
    BBDO is a major global advertising agency network known for creating high-profile, award-winning campaigns for leading brands.
  • E. Omnicom Group
    Omnicom Group is a global marketing and communications holding company that owns numerous leading advertising, media, and public relations agencies worldwide.
  • F. None of above. chosen

Provenance (5 batches)

The batch behind each pipeline step, in order, with when it ran. Timestamps are batch-level — stages were processed in waves, so the object chain (NER → NED1 → NEDg → NED2) reads in order, but predicate / elicitation batches can sit in a different wave.

Step Stage Batch ID Status When
creating Elicitation batch_69c0090500f881908374285baf0ac46f completed March 22, 2026, 3:21 p.m.
NER Named-entity recognition batch_69c020fd1b2c81908da154f7e11b90d8 completed March 22, 2026, 5:03 p.m.
NED1 Entity disambiguation (via context triple) batch_69c07d9957e481909b57e8d524f4b4f6 completed March 22, 2026, 11:39 p.m.
NEDg Description generation batch_69c08d5a3fbc8190bd0a0862ad6ae66d completed March 23, 2026, 12:46 a.m.
NED2 Entity disambiguation (via description) batch_69c08dc4d12c8190a7a245d583ef08d4 completed March 23, 2026, 12:48 a.m.
Created at: March 22, 2026, 3:39 p.m.