Triple

T15713251
Position Surface form Disambiguated ID Type / Status
Subject REI E380890 entity
Predicate notableCampaign P4656 FINISHED
Object Opt Outside
Opt Outside is REI's influential marketing and social movement campaign that encourages people to spend time outdoors instead of shopping, especially highlighted by closing stores on Black Friday.
 E1172524 NE FINISHED

How this triple was built (4 steps)

Every LLM step that produced this triple, in pipeline order — named-entity classification, the disambiguation choices (the exact options shown, with the pick highlighted), and the generated description. The batch + timestamp of each is in the Provenance table below.

NER Named-entity recognition gpt-5-mini
Instruction
Given a phrase, classify it is english named entity (e.g., persons, organizations, works of art) in Latin script, or not (e.g., literals, dates, URLs, verbose phrases). For disambiguation, the statement where the phrase occurs as object is also given. Please return a JSON object with `phrase` (string, the phrase being analyzed) and `is_ne` (boolean, indicating whether the phrase is a Named Entity).
Input
Phrase: Opt Outside | Statement: [REI, notableCampaign, Opt Outside]
NED1 Entity disambiguation (via context triple) gpt-5-mini-2025-08-07 
Target entity: Opt Outside
Context triple: [REI, notableCampaign, Opt Outside]
  • A. Ekster
    Ekster is the surname of Alexandra Exter, a prominent Russian-Ukrainian avant-garde painter and stage designer associated with Cubism and Futurism.
  • B. Otta
    Otta is a small Norwegian town known as a regional transport hub and gateway to popular mountain and national park areas.
  • C. Exos
    Exos is Seagate Technology’s high-capacity enterprise hard drive product line designed for data centers and large-scale storage environments.
  • D. Ovrkast
    Ovrkast is an American hip-hop producer and rapper known for his moody, jazz-inflected beats and collaborations with prominent contemporary rap artists.
  • E. Opper
    Opper is a surname most notably associated with American actor and screenwriter Don Keith Opper, known for his role in the "Critters" film series.
  • F. None of above. chosen
  • G. Unsure - the case is ambiguous/there is not enough information to decide.
NEDg Description generation gpt-5.1
Instruction
Generate a one-sentence description of the target entity. 
You are given a context triple in the form (subject, predicate, object), where the object is the target entity. 
# Instructions
Use the triple to infer relevant information about the entity. Describe the entity based on what is most defining, well-known. 
Avoid repeating the information from the triple, unless really essential.
# Response Format
Return only the sentence: "Description: [one-sentence description of the target entity]"
Input
Entity: Opt Outside
Triple: [REI, notableCampaign, Opt Outside]
Generated description
Opt Outside is REI's influential marketing and social movement campaign that encourages people to spend time outdoors instead of shopping, especially highlighted by closing stores on Black Friday.
NED2 Entity disambiguation (via description) gpt-5-mini-2025-08-07 
Target entity: Opt Outside
Target entity description: Opt Outside is REI's influential marketing and social movement campaign that encourages people to spend time outdoors instead of shopping, especially highlighted by closing stores on Black Friday.
  • A. Ekster
    Ekster is the surname of Alexandra Exter, a prominent Russian-Ukrainian avant-garde painter and stage designer associated with Cubism and Futurism.
  • B. Otta
    Otta is a small Norwegian town known as a regional transport hub and gateway to popular mountain and national park areas.
  • C. Exos
    Exos is Seagate Technology’s high-capacity enterprise hard drive product line designed for data centers and large-scale storage environments.
  • D. Ovrkast
    Ovrkast is an American hip-hop producer and rapper known for his moody, jazz-inflected beats and collaborations with prominent contemporary rap artists.
  • E. Opper
    Opper is a surname most notably associated with American actor and screenwriter Don Keith Opper, known for his role in the "Critters" film series.
  • F. None of above. chosen

Provenance (5 batches)

The batch behind each pipeline step, in order, with when it ran. Timestamps are batch-level — stages were processed in waves, so the object chain (NER → NED1 → NEDg → NED2) reads in order, but predicate / elicitation batches can sit in a different wave.

Step Stage Batch ID Status When
creating Elicitation batch_69d86d9bf930819082b30cf6d169297c completed April 10, 2026, 3:25 a.m.
NER Named-entity recognition batch_69e04f90aea0819082a9e9fe0f7780b0 completed April 16, 2026, 2:55 a.m.
NED1 Entity disambiguation (via context triple) batch_69ff757f571881908015fe68df2a5e69 completed May 9, 2026, 5:57 p.m.
NEDg Description generation batch_69ff769d305881908791ffcb0a30ee35 completed May 9, 2026, 6:02 p.m.
NED2 Entity disambiguation (via description) batch_69ff770b73d48190a422a0760c03f763 completed May 9, 2026, 6:03 p.m.
Created at: April 10, 2026, 4:45 a.m.