Triple
T14003888
| Position | Surface form | Disambiguated ID | Type / Status |
|---|---|---|---|
| Subject | Bo Jackson |
E336896
|
entity |
| Predicate | subjectOf |
P38
|
FINISHED |
| Object |
Bo Knows (popular slogan and campaign)
"Bo Knows" was a hugely popular late-1980s and early-1990s Nike advertising campaign that showcased Bo Jackson’s rare multi-sport athletic talent across baseball and football.
|
E1073206
|
NE FINISHED |
How this triple was built (4 steps)
Every LLM step that produced this triple, in pipeline order — named-entity classification, the disambiguation choices (the exact options shown, with the pick highlighted), and the generated description. The batch + timestamp of each is in the Provenance table below.
NER
Named-entity recognition
gpt-5-mini
Instruction
Given a phrase, classify it is english named entity (e.g., persons, organizations, works of art) in Latin script, or not (e.g., literals, dates, URLs, verbose phrases). For disambiguation, the statement where the phrase occurs as object is also given. Please return a JSON object with `phrase` (string, the phrase being analyzed) and `is_ne` (boolean, indicating whether the phrase is a Named Entity).
Input
Phrase: Bo Knows (popular slogan and campaign) | Statement: [Bo Jackson, subjectOf, Bo Knows (popular slogan and campaign)]
NED1
Entity disambiguation (via context triple)
gpt-5-mini-2025-08-07
Target entity: Bo Knows (popular slogan and campaign) Context triple: [Bo Jackson, subjectOf, Bo Knows (popular slogan and campaign)]
-
A.
Got Milk? advertising campaign
The "Got Milk?" advertising campaign is a famous American marketing initiative launched in the 1990s that used humorous, minimalist ads and the iconic milk-mustache imagery to promote milk consumption and became a widely recognized pop culture phenomenon.
-
B.
Just Say No anti-drug campaign
The "Just Say No" anti-drug campaign was a prominent 1980s U.S. initiative, led by First Lady Nancy Reagan, that encouraged children and teenagers to refuse illegal drugs through simple, direct refusal.
-
C.
“You’re in good hands” slogan
“You’re in good hands” is the long-running, reassuring advertising slogan used by the American insurance company Allstate to emphasize trust and protection.
-
D.
Energizer Bunny campaign
The Energizer Bunny campaign is a long-running, iconic advertising series featuring a relentless pink mechanical rabbit that became a cultural symbol of endurance and brand recognition for Energizer batteries.
-
E.
You've come a long way, baby campaign
The "You've come a long way, baby" campaign was a landmark late-1960s and 1970s cigarette advertising campaign that targeted women by linking smoking with female liberation, independence, and modernity.
- F. None of above. chosen
- G. Unsure - the case is ambiguous/there is not enough information to decide.
NEDg
Description generation
gpt-5.1
Instruction
Generate a one-sentence description of the target entity. You are given a context triple in the form (subject, predicate, object), where the object is the target entity. # Instructions Use the triple to infer relevant information about the entity. Describe the entity based on what is most defining, well-known. Avoid repeating the information from the triple, unless really essential. # Response Format Return only the sentence: "Description: [one-sentence description of the target entity]"
Input
Entity: Bo Knows (popular slogan and campaign) Triple: [Bo Jackson, subjectOf, Bo Knows (popular slogan and campaign)]
Generated description
"Bo Knows" was a hugely popular late-1980s and early-1990s Nike advertising campaign that showcased Bo Jackson’s rare multi-sport athletic talent across baseball and football.
NED2
Entity disambiguation (via description)
gpt-5-mini-2025-08-07
Target entity: Bo Knows (popular slogan and campaign) Target entity description: "Bo Knows" was a hugely popular late-1980s and early-1990s Nike advertising campaign that showcased Bo Jackson’s rare multi-sport athletic talent across baseball and football.
-
A.
Got Milk? advertising campaign
The "Got Milk?" advertising campaign is a famous American marketing initiative launched in the 1990s that used humorous, minimalist ads and the iconic milk-mustache imagery to promote milk consumption and became a widely recognized pop culture phenomenon.
-
B.
Just Say No anti-drug campaign
The "Just Say No" anti-drug campaign was a prominent 1980s U.S. initiative, led by First Lady Nancy Reagan, that encouraged children and teenagers to refuse illegal drugs through simple, direct refusal.
-
C.
“You’re in good hands” slogan
“You’re in good hands” is the long-running, reassuring advertising slogan used by the American insurance company Allstate to emphasize trust and protection.
-
D.
Energizer Bunny campaign
The Energizer Bunny campaign is a long-running, iconic advertising series featuring a relentless pink mechanical rabbit that became a cultural symbol of endurance and brand recognition for Energizer batteries.
-
E.
You've come a long way, baby campaign
The "You've come a long way, baby" campaign was a landmark late-1960s and 1970s cigarette advertising campaign that targeted women by linking smoking with female liberation, independence, and modernity.
- F. None of above. chosen
Provenance (5 batches)
The batch behind each pipeline step, in order, with when it ran. Timestamps are batch-level — stages were processed in waves, so the object chain (NER → NED1 → NEDg → NED2) reads in order, but predicate / elicitation batches can sit in a different wave.
| Step | Stage | Batch ID | Status | When |
|---|---|---|---|---|
| creating | Elicitation | batch_69d81c645c5c8190b1fd16a285a1b78a |
completed | April 9, 2026, 9:38 p.m. |
| NER | Named-entity recognition | batch_69de2ed1d2548190bb46d6b7cba4ffde |
completed | April 14, 2026, 12:10 p.m. |
| NED1 | Entity disambiguation (via context triple) | batch_69fbaca41d24819086df2329ea3c4c9c |
completed | May 6, 2026, 9:03 p.m. |
| NEDg | Description generation | batch_69fbae186bb881908ea17ae6b12825af |
completed | May 6, 2026, 9:09 p.m. |
| NED2 | Entity disambiguation (via description) | batch_69fbaebaab508190a609fa151c686a0d |
completed | May 6, 2026, 9:12 p.m. |
Created at: April 9, 2026, 10:19 p.m.