Triple

T14003888
Position Surface form Disambiguated ID Type / Status
Subject Bo Jackson E336896 entity
Predicate subjectOf P38 FINISHED
Object Bo Knows (popular slogan and campaign)
"Bo Knows" was a hugely popular late-1980s and early-1990s Nike advertising campaign that showcased Bo Jackson’s rare multi-sport athletic talent across baseball and football.
E1073206 NE FINISHED

How this triple was built (4 steps)

Every LLM step that produced this triple, in pipeline order — named-entity classification, the disambiguation choices (the exact options shown, with the pick highlighted), and the generated description. The batch + timestamp of each is in the Provenance table below.

NER Named-entity recognition gpt-5-mini
Instruction
Given a phrase, classify it is english named entity (e.g., persons, organizations, works of art) in Latin script, or not (e.g., literals, dates, URLs, verbose phrases). For disambiguation, the statement where the phrase occurs as object is also given. Please return a JSON object with `phrase` (string, the phrase being analyzed) and `is_ne` (boolean, indicating whether the phrase is a Named Entity).
Input
Phrase: Bo Knows (popular slogan and campaign) | Statement: [Bo Jackson, subjectOf, Bo Knows (popular slogan and campaign)]
NED1 Entity disambiguation (via context triple) gpt-5-mini-2025-08-07
Target entity: Bo Knows (popular slogan and campaign)
Context triple: [Bo Jackson, subjectOf, Bo Knows (popular slogan and campaign)]
  • A. Got Milk? advertising campaign
    The "Got Milk?" advertising campaign is a famous American marketing initiative launched in the 1990s that used humorous, minimalist ads and the iconic milk-mustache imagery to promote milk consumption and became a widely recognized pop culture phenomenon.
  • B. Just Say No anti-drug campaign
    The "Just Say No" anti-drug campaign was a prominent 1980s U.S. initiative, led by First Lady Nancy Reagan, that encouraged children and teenagers to refuse illegal drugs through simple, direct refusal.
  • C. “You’re in good hands” slogan
    “You’re in good hands” is the long-running, reassuring advertising slogan used by the American insurance company Allstate to emphasize trust and protection.
  • D. Energizer Bunny campaign
    The Energizer Bunny campaign is a long-running, iconic advertising series featuring a relentless pink mechanical rabbit that became a cultural symbol of endurance and brand recognition for Energizer batteries.
  • E. You've come a long way, baby campaign
    The "You've come a long way, baby" campaign was a landmark late-1960s and 1970s cigarette advertising campaign that targeted women by linking smoking with female liberation, independence, and modernity.
  • F. None of above. chosen
  • G. Unsure - the case is ambiguous/there is not enough information to decide.
NEDg Description generation gpt-5.1
Instruction
Generate a one-sentence description of the target entity. 
You are given a context triple in the form (subject, predicate, object), where the object is the target entity. 
# Instructions
Use the triple to infer relevant information about the entity. Describe the entity based on what is most defining, well-known. 
Avoid repeating the information from the triple, unless really essential.
# Response Format
Return only the sentence: "Description: [one-sentence description of the target entity]"
Input
Entity: Bo Knows (popular slogan and campaign)
Triple: [Bo Jackson, subjectOf, Bo Knows (popular slogan and campaign)]
Generated description
"Bo Knows" was a hugely popular late-1980s and early-1990s Nike advertising campaign that showcased Bo Jackson’s rare multi-sport athletic talent across baseball and football.
NED2 Entity disambiguation (via description) gpt-5-mini-2025-08-07
Target entity: Bo Knows (popular slogan and campaign)
Target entity description: "Bo Knows" was a hugely popular late-1980s and early-1990s Nike advertising campaign that showcased Bo Jackson’s rare multi-sport athletic talent across baseball and football.
  • A. Got Milk? advertising campaign
    The "Got Milk?" advertising campaign is a famous American marketing initiative launched in the 1990s that used humorous, minimalist ads and the iconic milk-mustache imagery to promote milk consumption and became a widely recognized pop culture phenomenon.
  • B. Just Say No anti-drug campaign
    The "Just Say No" anti-drug campaign was a prominent 1980s U.S. initiative, led by First Lady Nancy Reagan, that encouraged children and teenagers to refuse illegal drugs through simple, direct refusal.
  • C. “You’re in good hands” slogan
    “You’re in good hands” is the long-running, reassuring advertising slogan used by the American insurance company Allstate to emphasize trust and protection.
  • D. Energizer Bunny campaign
    The Energizer Bunny campaign is a long-running, iconic advertising series featuring a relentless pink mechanical rabbit that became a cultural symbol of endurance and brand recognition for Energizer batteries.
  • E. You've come a long way, baby campaign
    The "You've come a long way, baby" campaign was a landmark late-1960s and 1970s cigarette advertising campaign that targeted women by linking smoking with female liberation, independence, and modernity.
  • F. None of above. chosen

Provenance (5 batches)

The batch behind each pipeline step, in order, with when it ran. Timestamps are batch-level — stages were processed in waves, so the object chain (NER → NED1 → NEDg → NED2) reads in order, but predicate / elicitation batches can sit in a different wave.

Step Stage Batch ID Status When
creating Elicitation batch_69d81c645c5c8190b1fd16a285a1b78a completed April 9, 2026, 9:38 p.m.
NER Named-entity recognition batch_69de2ed1d2548190bb46d6b7cba4ffde completed April 14, 2026, 12:10 p.m.
NED1 Entity disambiguation (via context triple) batch_69fbaca41d24819086df2329ea3c4c9c completed May 6, 2026, 9:03 p.m.
NEDg Description generation batch_69fbae186bb881908ea17ae6b12825af completed May 6, 2026, 9:09 p.m.
NED2 Entity disambiguation (via description) batch_69fbaebaab508190a609fa151c686a0d completed May 6, 2026, 9:12 p.m.
Created at: April 9, 2026, 10:19 p.m.