Triple
T12170356
| Position | Surface form | Disambiguated ID | Type / Status |
|---|---|---|---|
| Subject | "It's Toasted" |
E289943
|
entity |
| Predicate | creativeStrategy |
P103130
|
FINISHED |
| Object | process-focused advertising |
—
|
LITERAL FINISHED |
How this triple was built (2 steps)
Every LLM step that produced this triple, in pipeline order — named-entity classification, the disambiguation choices (the exact options shown, with the pick highlighted), and the generated description. The batch + timestamp of each is in the Provenance table below.
NER
Named-entity recognition
gpt-5-mini
Instruction
Given a phrase, classify it is english named entity (e.g., persons, organizations, works of art) in Latin script, or not (e.g., literals, dates, URLs, verbose phrases). For disambiguation, the statement where the phrase occurs as object is also given. Please return a JSON object with `phrase` (string, the phrase being analyzed) and `is_ne` (boolean, indicating whether the phrase is a Named Entity).
Input
Phrase: process-focused advertising | Statement: ["It's Toasted", creativeStrategy, process-focused advertising]
PD
Predicate disambiguation
gpt-5-mini-2025-08-07
Target predicate: creativeStrategy Context triple: ["It's Toasted", creativeStrategy, process-focused advertising]
-
A.
creativeAgency
Indicates a relationship where one entity functions as a creative agency that provides creative or marketing services to another entity.
-
B.
mediaStrategy
Indicates a relationship where an entity plans, coordinates, or manages how media channels and content are used to achieve specific communication or marketing goals.
-
C.
creativeDirectionBy
Indicates that the creative direction or overall artistic vision for something is provided or led by a specified entity.
-
D.
brandStrategy
Indicates the relationship in which a brand defines and guides how it will be positioned, communicated, and differentiated in the market to achieve its business goals.
-
E.
marketingStrategy
Indicates the approach or plan an entity uses to promote, position, and sell its products or services to a target audience.
- F. None of above. chosen
Provenance (4 batches)
The batch behind each pipeline step, in order, with when it ran. Timestamps are batch-level — stages were processed in waves, so the object chain (NER → NED1 → NEDg → NED2) reads in order, but predicate / elicitation batches can sit in a different wave.
| Step | Stage | Batch ID | Status | When |
|---|---|---|---|---|
| creating | Elicitation | batch_69d6ab4d6c00819095a9a7c35de83cfb |
completed | April 8, 2026, 7:23 p.m. |
| NER | Named-entity recognition | batch_69d91621ca6c81908365732f361aef13 |
completed | April 10, 2026, 3:24 p.m. |
| PD | Predicate disambiguation | batch_69d9150e85348190b9b47cda4a17dcd0 |
completed | April 10, 2026, 3:19 p.m. |
| PDg | Predicate description generation | batch_69d916165c708190bf0745e125589f46 |
completed | April 10, 2026, 3:24 p.m. |
Created at: April 8, 2026, 9:50 p.m.