Cîroc (vodka brand partnership)
E92935
Cîroc is a premium vodka brand that gained major prominence through a high-profile marketing and equity partnership with Sean “P. Diddy” Combs.
Observed surface forms (1)
| Surface form | Occurrences |
|---|---|
| Cîroc | 0 |
Statements (30)
| Predicate | Object |
|---|---|
| instanceOf |
alcoholic beverage brand
ⓘ
vodka brand ⓘ |
| associatedWithCelebrity |
Diddy
NERFINISHED
ⓘ
P. Diddy NERFINISHED ⓘ Sean Combs NERFINISHED ⓘ |
| brandOf | vodka ⓘ |
| brandPerception | high-end vodka ⓘ |
| category | spirits ⓘ |
| gainedProminenceThrough |
equity partnership with Sean Combs
ⓘ
marketing partnership with Sean Combs ⓘ |
| hasBrandAmbassador |
Diddy
NERFINISHED
ⓘ
P. Diddy NERFINISHED ⓘ Sean Combs NERFINISHED ⓘ |
| hasEquityPartner |
Diddy
NERFINISHED
ⓘ
P. Diddy NERFINISHED ⓘ Sean Combs NERFINISHED ⓘ |
| hasMarketingPartner |
Diddy
NERFINISHED
ⓘ
P. Diddy NERFINISHED ⓘ Sean Combs NERFINISHED ⓘ |
| industry | alcoholic beverages ⓘ |
| marketedAs | premium vodka ⓘ |
| marketingFocus |
celebrity lifestyle
ⓘ
nightlife culture ⓘ |
| notableFor |
celebrity endorsement by Sean Combs
ⓘ
high-profile marketing campaigns ⓘ |
| positionedAs | luxury lifestyle brand ⓘ |
| productType | vodka ⓘ |
| soldAs |
flavored vodka
ⓘ
unflavored vodka ⓘ |
| targetMarket | premium spirits consumers ⓘ |