Nike retail network

E906080

The Nike retail network is the global system of Nike-owned and affiliated stores and outlets through which the company sells its branded athletic footwear, apparel, and accessories directly to consumers.

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Statements (49)

Predicate Object
instanceOf component of Nike distribution system
direct-to-consumer channel
retail distribution network
brandSold Converse NERFINISHED
Jordan NERFINISHED
Nike NERFINISHED
complements wholesale distribution to third-party retailers
distributionRole brand marketing touchpoint
consumer experience center
direct sales of Nike products
focusesOn integration of digital and physical retail
personalized consumer experiences
premium brand presentation
geographicScope global
includesRegion Asia Pacific & Latin America NERFINISHED
Europe NERFINISHED
Greater China NERFINISHED
Middle East & Africa NERFINISHED
North America NERFINISHED
includesStoreFormat House of Innovation flagship store GENERATED
Nike Brand Store GENERATED
Nike Clearance Store GENERATED
Nike Factory Store GENERATED
Nike Live store GENERATED
integratedWith Nike e-commerce platforms NERFINISHED
Nike membership programs NERFINISHED
Nike mobile applications
ownedBy Nike, Inc. NERFINISHED
partOf Nike, Inc. go-to-market system
primaryProductCategory athletic footwear
sports accessories
sports apparel
salesChannelType Nike-owned online stores
brand flagship stores
brick-and-mortar stores
factory outlets
partner-operated retail stores
sellsProductType basketball footwear
performance running shoes
soccer boots
sports equipment and accessories
training apparel
servesCustomerSegment athletes
lifestyle consumers
sports enthusiasts
servesCustomerType consumers
supportsBusinessModel direct-to-consumer strategy
omnichannel retailing
usesDataFrom Nike membership ecosystem NERFINISHED

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Jordan Brand stores associatedWith Nike retail network