Got Milk?
E733025
Got Milk? is a famous American advertising campaign that popularized the use of humorous, milk-deprivation scenarios and the iconic “milk mustache” imagery to promote milk consumption.
Statements (31)
| Predicate | Object |
|---|---|
| instanceOf |
advertising campaign
ⓘ
marketing slogan ⓘ |
| associatedImagery | white milk mustache on upper lip ⓘ |
| associatedTheme | regret of not having milk when needed ⓘ |
| countryOfOrigin |
United States of America
ⓘ
surface form:
United States
|
| culturalImpact |
became widely recognized in American pop culture
ⓘ
inspired parodies and imitations ⓘ |
| genre | humorous advertising ⓘ |
| hasCatchphraseForm | question ⓘ |
| iconicElement | milk mustache ⓘ |
| industry | dairy industry ⓘ |
| isWrittenWithQuestionMark | true ⓘ |
| language | English ⓘ |
| medium |
internet advertising
ⓘ
outdoor advertising ⓘ print advertising ⓘ radio advertising ⓘ television advertising ⓘ |
| notableFeature |
short interrogative slogan
ⓘ
use of celebrities with milk mustaches ⓘ |
| productPromoted | milk ⓘ |
| promotedBy | dairy industry organizations in the United States ⓘ |
| purpose |
increase dairy sales
ⓘ
promote milk consumption ⓘ |
| sloganText | Got Milk? ⓘ |
| targetAudience |
adults
ⓘ
children ⓘ families ⓘ general consumers ⓘ |
| typicalScenario | milk-deprivation situations ⓘ |
| usesHumor | true ⓘ |
Referenced by (1)
Full triples — surface form annotated when it differs from this entity's canonical label.